Universities Brands Are Built, In Part, By College Football

I’m watching University of Oregon versus University of Arizona compete on ESPN right now. Which means I’m also watching these commercials from the two schools and the Pac 10 Conference.

Want Less Government? Then You Might Get Less Advertising

Last week, I posted about the New York Times article on government subsidies of cheese marketing. Well, the government funds quite a bit of marketing and advertising. So if we need to get government out of our lives, as many people believe (and our recent elections reflected), what would happen to the advertising industry? Here’s […]

We’re Fat And We’re Hungry

The U.S. Department of Agriculture’s (USDA) Economic Research Service reported earlier this week that more than 50 million Americans, including 17 million children, live in hunger. Feeding America and the Ad Council–with pro bono help from Cutwater–are publicizing the need and asking for a hand in solving the hunger epidemic. “We are compelled, obliged, even […]

Adapting To Climate Change Takes Brains, Will And Money

Award winning production group th1ng has directed and produced a short for Oxfam to raise awareness of its global work to help poor communities cope with climate change. The spot is being distributed in advance of the United Nations Climate Change Conference in Cancun later this month where government representatives and delegations from around the […]

How Clean Can Catfish Be?

According to The Guardian, Catfish Farmers of America (CFA) and the Catfish Institute, are claiming that Chinese and Vietnamese catfish fillets are tainted with pollutants and antibiotics. The institute is calling for country of origin labels on catfish, and the farmers’ body wants the Obama administration to inspect all imports. But a seafood industry trade […]

Funny Creatures Mouthing Big Ideas For Biodiversity

Everyone is good at something, including the star-nosed mole with its highly-developed tactile sensors. But the habitats of unique animals are in danger. Important areas of refuge in Africa for rare plant and animal species are threatened by overexploitation, such as the Kakamega Forest, the last major rainforest in Kenya. Which is why Biovision enlisted […]

On This Site Stood…

The I-75 Project is a public art installation from Norm Magnusson. “Are they real?” is a question viewers frequently ask, meaning “are they state-sponsored?” Magnusson loves this confusion and hopes to slip a message in while people are mulling it over. These markers are just the kind of public art he really enjoys: gently assertive […]

VW Takes Film Buffs To Iconic Locations

Volkswagen’s “See Film Differently” campaign from DDB/London celebrates iconic film locations by, “turning the camera on locations.” Natalie Lamont, Volkswagen Communications Manager, says, “Volkswagen is of course all about cars, but we love film as well. Our ‘See Film Differently’ platform is about sharing this passion with other fans and enabling them to see films […]