The ad business is hungry for change. Clients and their customers too—everyone is ready for what’s next. For BFG Communications, MARC USA, and BLR|further, change is here, today. The three agencies are now one. The newly named entity, 9Rooftops, is an integrated agency with more than 300 employees, and offices in nine cities (New York […]
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The Adpulp Interview: Katherine Hollar Barnard
Katherine Hollar Barnard is a force, a dynamo, a badass. She’s the founder and CEO at Firesign in Kansas City, which offers “enlightened legal marketing” to its clients. We became friends two years ago and I want to mention why that is. This lady is fierce. I admire this in her, and in others. Katie […]
When You Wear A FaceShield, We Can Safely See You Smile
Do you and your loved ones have face shields? Would you wear one if you did? Face shields offer more effective protection against coronavirus than masks and should be worn by the public whenever they leave home, according to physician and epidemiologist Michael Edmond. He believes the simple devices are more effective than masks at […]
Creative Unicorns Starting to Multiply
Editor’s note: This second article in our new Emerging Voices series is made possible by the generous support of Looney Advertising in Montclair, NJ. The advertising industry calls them unicorns—the creatives that are skilled in both art direction and copywriting. When a unicorn is discovered, some advertising veterans that believe in the traditional creative structure […]
To Make Your Bahlsen Cookies Last, You Better Hide Them
The Sea of Sameness is always a problem in advertising. Now that brands are careful to not offend and people are working from home, making production a challenge, the Sea of Sameness is on the rise. What’s missing from the well-meaning parade of pandemic times ads is human connection. It’s been missing, but it’s missing […]
Goodby Silverstein Caps A Knee, Makes Police Violence Walk with a Limp
Courageous Conversation Global Foundation, with help from Goodby Silverstein & Partners, is launching its new “Not a Gun” campaign in Austin, Texas, to help drive meaningful transformation in the community. At the heart of the campaign’s anti-lethal message is the idea that it’s not a gun that the black man is holding, it’s a candy […]
There Are No New Ideas. There’s An Abundance of New Ideas.
When someone utters the words, “there are no new ideas,” he’s either advocating for execution (where the magic happens), for the value of mashups and derivatives, or he has no imagination at all because new ideas sprout like fields of wildflowers in the minds of creative people with advertising problems to solve. But what about […]
These New Holiday Ornaments from Colle McVoy Are Not Like Other Ornaments
Colle McVoy is a masterful designer of holiday cards. Every year the Minneapolis agency sends me something new and every year I marvel at the idea and the elegant execution of the idea. This year a small package arrived. Inside the package, I found four beautiful holiday-themed coasters that also act as ornaments for the […]
What’s Your “Truth Well Told”?
Quick. In a sentence tell me what your agency is all about. Come on, we don’t have all day. Ad People Can’t Seem To Sum Themselves Up Darren Woolley is the founder and global chief executive of TrintityP3, an independent global marketing management consulting company. Q. A what? A. He’s a consultant. Over the past […]
Leo Burnett/London Helps To Elevate Role of Design in Society
Creative agency Leo Burnett London and the Design Museum, have launched the museum’s new purpose campaign, called ‘Design: Humanity’s Best Friend’, celebrating the impact of design in everyone’s lives. The campaign aims to show how design is integral to everyday life and highlights the museum as a must-see destination in London this year. Lord Mandelson, […]
Are You A Counselor to Brands? Or A Circus Freak Out On Loan?
Generally speaking, agencies of record are no more. Today, even the fattest of Ad Cats are happy to take on projects. Has this change ushered in an era of egalitarianism? Or has it turned ad men and women into fine young cannibals? A Lament for Lost Days The breakdown of the AOR relationship between agency […]
The Weirdest Natural Gas Commercial You’ll Ever See
Now that space travel is a commercial enterprise, eccentric people are saving their money for a ticket to a new planet where the air, water, and land are unspoiled. It’s a new kind of post-Earth utopianism. It’s also disgusting, and Paris ad agency ROSAPARK captures this cheap clueless aesthetic perfectly in their new commercial for […]
