I think it's quite an odd pairing, Wieden + Kennedy and Delta: Independent Wieden + Kennedy has won Delta Air Lines' ad account following a review, per sources. The Portland, Ore., shop overcame Omnicom Group's BBDO here in the final round. The agencies either did not return calls or referred queries to the Atlanta-based client, where reps could not immediately be reached. Delta last year spent $20 million in major …
Keeping Up Puppy’s Appearance
Tails & Company offers well heeled pet owners "unique, upscale products include collars and leashes, bowls, treats, toys, beds, jewelry, home décor and much more - all premium quality, all in one place." Learn more about the company on their Twitter page. …
Fried Goodness
Church's Chicken knows what good is. Yes, good is fried chicken and biscuits, but it's also much more than that and Church's is smart to go where this language leads. According to Media Post, the brand has launched a new Twitter-based promotion, where the QSR will put one dollar into a "pay it forward" fund for every person who follows them on the micro-messaging service. From the pool of funds, Church's will then …
Fraying At The Seams
Today's business headlines form The New York Times: Starbucks, Awaiting Recovery, Says Profit Fell 77% Viacom's Earnings Fall 34% Final Effort to Avert Chrysler Bankruptcy Falls Short Lower Oil Prices Trim Exxon's Profit Radio Giant Faces Crisis in Cash Flow IAC Posts Quarterly Loss as Ad Revenue Drops Never Mind What It Costs. Can I Get 70% Off? For good measure, here's a look at some of today's headlines in The …
Work And Learn
Mark Goldenson started an internet TV network for games called PlayCafe 18 months ago. Things didn't work out exactly as planned. Thankfully for others walking the entreprenurial path, Goldenson isn't afraid to air his laundry in public. In fact, he's offering a "post-mortem" on Venture Beat. Two of his 10 points really ring a bell with me: Content businesses suck (or: do it for love and expect to lose money). …
Read Globally, Get Pissed Locally
Why did people get so worked up about the Domino's Pizza employees video? After all, it doesn't affect any customer who lives outside that store's delivery area. If you want change, think of your own life. What matters is you, your family, your co-workers, your community. If you're a consumer and want to get upset, start with how you're directly affected. Did the Domino's video make you nauseous? Fine. But what you …
Today In Twitterverse: IM Shopping
IM Shopping is a well named new information service that's leaning heavily on the Twitter platform. According to Moco News, people can ask questions about products they're interested in by directing them to @imshopping on Twitter. The company says "trained experts" will offer detailed responses with information pulled from a variety of sources, including reviews from third-party sites and blogs. The idea is to give …
Sham Not Wow
How InBev Treats The King
Privilege belongs to the titans of industry. It's part of the package, as it were. Expensive dinners, golf outings, fine hotels, first class tickets or a ride on the corporate jet--it's all part of the deal. So, imagine the surprise Anheuser-Busch executives received upon discovering that InBev is the Wal-Mart of beer. According to The Wall Street Journal, construction crews arrived at One Busch Place a few months …
Doing “The Bish” Proud
The Escape Pod's Vinny Warren on the joy of creating the print ad above: When I was starting out in advertising in the early 90s I always fancied myself as an old-school hard sell print ad guy from a bygone era. But alas was born in the wrong decade. Ultimately I got diverted into doing mostly TV advertising and online stuff and branded content. I moved with the times I guess. A good thing. But part of me still …