Make Room For HR In Your Company’s Social Feeds

Not too long ago, people used to “break in” to advertising. That’s how hard it was to land a job at a top creative agency. Today, even the best agencies need to make an effort to recruit talent. Witness Brunner’s self-promotional efforts on Twitter: We offer careers where you’re not holed up over a laptop […]

31 Interesting Ad People To Follow On Twitter

Listicles are ridiculous. Lists, on the other hand, are often helpful and handy. Grocery lists, for example, keep one on task. Twitter lists can also be put to good use. Here’s a new list I made that’s comprised of 31 agency leaders who regularly drop knowledge on Twitter. Updated list of 31 interesting advertising people […]

Muscle Up The Strength To Save A Bro

Last year, when “Bros” needed saving, Organic Valley and its agency Humanaut was up to the task. It’s a great campaign. Still, not every Bro knows about the dangers of pounding protein shakes with synthetic ingredients and scary chemicals. If you know of a Bro in need of better protein, please go to SaveTheBros.com and […]

VML Dreams Up Juicy Promo For Wendy’s Bacon Portabella Melt

Wendy’s believes you’ve earned it. Earned what? Their new Bacon Portabella Melt. With the help of VML and voiceover artist Jon Bailey, the QSR came up with a neat way to engage customers around this new product offering. I haven’t heard the phrase “consumer generated content” in some time, or “co-creation” for that matter, but […]

Twitter To Launch Mobile App Advertising Product

According to story from Bloomberg, citing people close to the project, Twitter is about to launch a new mobile advertising product aimed directly at mobile app developers. The format is being called an App-Install Ad. Mobile App developers are increasingly struggling to gain exposure for their products as the mobile app stores continue to grow […]

For Modern Brands, Social Media Marketing Is A Shared Responsibility

Hats off to David Zaleski at iMedia Connection for capturing a serious topic in a humorous way. Zaleski says at the end of his video lashing that there’s no need for social media managers. I wouldn’t go that far, but statistics do point to a downward trend. According to newly released stats from career site […]

#AskJPM Backfires, House of Morgan Cancels Tweet Chat

JPMorgan Chase & Co intended to use Twitter today for thought leadership purposes. Using the hashtag #AskJPM, interested parties were invited to send questions in advance of the session set for Thursday at 1 p.m. in New York. $JPM VC Jimmy Lee is taking over @JPMorgan on 11/14 at 1pm ET. Tweet Qs using #AskJPM […]