It's debate season and Campbell's and Progresso aren't about to let the big promisers have all the fun. Adweek has the story of the two packaged goods companies and their various arguments over MSG. It's an debate with an obvious and elegant answer--both soup companies could eliminate MSG from their products. That's the kind of win-win-win consumers might be receptive to. …
Lunch with Ivanka
Would you like to dine mid-day with the lovely heiress to the Trump fortune? Of course, you would. Well, now it's almost possible, as Ivanka Trump, in tandem with ConAgra Foods, plans to swap out your boring brown bag lunch with something a bit sexier. According to Ad Age, the product launch on Oct. 21 will be an experiential "Lunch Trade" in two cities, where working Americans will be given Ivanka's new meal in a …
Axl Needs Ads
It was 20 years ago that Guns n' Roses were huge. Now, apparently, they need an ad agency: Rock band Guns N’ Roses is seeking an advertising agency to promote their long-awaited next album in a major break from music industry tradition. Sources suggest that Universal Music has already contacted several London advertising hotshops to launch a marketing communications programme ahead of the global release of “Chinese …
Today In Twitterverse: “Technosocial Interaction Is About Transcending the Silos of Mental Isolation”
Inverge 08 From Telephone To TweetupView SlideShare presentation or Upload your own. (tags: compression space) Amber Case is looking at the web through lens of an anthropologist. I like what she sees. If I was running a think tank masquerading as an ad agency, I'd be sure to hire her to do some thinking for me. …
Spotlight On NW Creative: UGreekRow.com
I have to admit I'm no fan of the Greek system on college campuses, but I'm going to overlook that fact in order to showcase UGreekRow.com, built by Portland's Intrigo, experts in interface design and application development. Eric Nelson, who works at Intrigo, describes the new soc net and its potential for success: They’re entering a market in which they’ve seen a couple other competitors launch within their niche …
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Yet Another Facebook Story: Not The Sarah Lacy Interview
Dear Brand Manager, Here’s Your Chance To Reach Animal Lovers
Wee Beastie has completed five promo spots for Animal Planet that debut this month. Featuring Maggie Gallant, host of Animal Planet’s Pet Trends, each 30-second spot offers helpful tips and useful information for pet owners. Note the space at the end of the spot. It's ready and waiting for sponsorship dollars. PetSmart, where you at? …
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Selling Diapers In A Political Season
In the words of Mark Twain, "Politicians and diapers need to be changed often and for the same reasons." …
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