Adpulp

Advertising News and Know-How

Advertising News and Know-How

Learn from the Legends

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e Squared: It’s A 2009 Sequel. But No Twitter? OMG? WTF?

A creative guy travels to Nigeria to respond to a scam. The managing partner is always off at a flaky New Age seminar. And someone's nicking the office bit by bit and selling it on eBay to pay off gambling debts. The fun rolls on! When it was first published 10 years ago, Matt Beaumont's "e" was a sensation. A brilliantly conceived novel about an ad agency, as told strictly through a series of e-mails. It was funny …

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The One Club Takes A Stand Against Scam

Amidst the sturm-und-drang of this week's 9/11-WWF-DDB Brasil-One Show controversy, The One Club decided to take a stand with a new policy: Effective beginning in 2010: An agency or regional office of an agency network that enters an ad made for a nonexistent client, or made and run without a client's approval, will be banned from entering the One Show for five years. The entire team credited on the "fake" entry will …

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Want To Reach The Top? Then Shoot For the Stars.

Alex Bogusky has been testing out Posterous, the blog-like-thing that you post to via email. Up until now, it's been a place for him to share some photos, mostly of his dirt bike adventures. But yesterday, Bogusky went another way and shared some insights into his agency's core beliefs and consequent rainmaking ability. Tell other people your dreams. This was the biggie for us. For years Chuck and I had this secret …

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Credle Could Be Burnett’s Missing Ingredient

Susan Credle, 45, has been named the new Chief Creative Officer at Leo Burnett. She assumes the post on October 5th, after 22 years at BBDO/New York. Credle graduated from University of North Carolina in Chapel Hill before taking a receptionist position at BBDO. Lewis Lazare of Chicago Sun Times portrays her career path in a Peggy Olsen-like arc. She started out as a receptionist, and because her energy and interest …

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Wieden Refugee Stays In Portland, Finds New Home

Copywriter, Nick Carter, used to work at Wieden + Kennedy. Then the day came for him to "unpack his Adidas" and move across town to ID Branding. Carter explains some of his motivations: Since I read this book, read for the first time writing that spins beauty from air as if magic was easy, makes you forget it's writing at all, really, and not something that's happening in front of you, right now, for real, I've …

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Free Idea for Tracy Marks

Here at AdPulp, we sometimes like to take up what we perceive to be a worthy, or otherwise interesting, corporate and/or civic cause. For instance, The Oregonian is reporting that Portland's downtown Hilton will be closing for four weeks this winter due to a frightening lack of bookings. This is a property that the newspaper calls a "local icon" and points out that luminaries such as George W. Bush, South Korean …

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Excuse Me, But Someone Just Took A Dump In Your Stream

I'm sad to say that all sorts of nefarious activity is showing up in my Twitter stream these days. Asshats are sending me @reply messages with a link that seems innocent enough until clicked. The porn bots are much easier to spot, since the avatars feature young ladies in revealing garb. Sadly, it's going to get worse before it gets better, if indeed it does get better. The challenge isn't small. Tweet-Spam comes in …

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