Advertising News and Know-How
Is your sky Carolina blue? Do you fight for The Irish? Are you a Deamon Deacon? Have you been introduced at parties as a college sports nut? If you can say yes to any of the above, here's some good news. There's a new college sports network with your name on it, and it's coming to an oversized screen near you this summer. The much-anticipated ACC Network will launch Aug. 22, creating a new, …
Continue Reading about ACC Network Kicks Off On August 22nd →
AUSTIN—It's a gray Monday morning in Bat City. My commute to downtown is easy and free parking is available on the east side of I-35. I walk to Rainey Street, where Bose, the country of Australia, and other big brands are temporarily encamped between the permanent food trucks. I am here to visit the Comcast NBCUniversal House in order to attend a panel sponsored by Bluprint, called "Creativity Today: When …
Continue Reading about Unboxing Creativity at SXSW Interactive →
South By Southwest, or #SouthBy for short, is a mashup of industry festivals—film, music, interactive, gaming, comedy, and education—all of which take place in and around the Austin Convention Center over a 10-day span in March. The first SouthBy was held in March of 1987. Now, 32 years in, both SouthBy and Austin are huge. The city's population was 461,000 people in 1987 (the year I graduated from college). …
Continue Reading about Like Texas, SXSW Is Huge, Rich, Diverse and Impossible to Ignore →
It occurs to me that there are times when a complete story won't do. In times like this, we exist on fragments. Ad Agencies of Merit Require A Bad Ass Design Shop San Francisco-based Argonaut is expanding its offering with the launch of a new, fully-integrated branding and design group, Atelier by ARGONAUT, which will focus on Design Strategy, Brand Identify, and Brand Experience. The agency promoted Angie …
No matter how high you reach in your career, you're never done paying dues and the more dues you pay, the more you begin to realize just how true this time-honored maxim is. WONGDOODY Creative Director Jennie Moore, like most successful people in business, paid plenty of dues along the way to the corner office, and she's grateful for the position she's in today. She's also brave, as her new piece in Campaign US …
Continue Reading about Creative Director Jennie Moore Is Experienced In Seattle →
Editor's note: This is a sponsored post, provided by Authority Builder in San Diego. Taking your business to the next level means being smart about which services to invest in. You want to be strategic and choose products and services that will have the most overall impact for the least amount of money. This doesn't mean to choose the cheapest services, but rather the ones that will service …
Continue Reading about Attention Small Business Owners: Protect Customers and Your Cash →
The winds of change are blowing through the corridors of American culture, politics, and business. After almost 50 years, Sullivan Higdon & Sink today changed its name to Signal Theory. The agency is enjoying its highest-ever employee count and profitability – more than 170 employees in its Kansas City and Wichita offices, with capitalized billings of $150 million – thanks to industry-leading clients. Yet, …
"El presentador de noticias de 88 años" is a new effort to fight ageism from Fundación Las Rosas in Santiago and Chilevisión. The Chilean TV channel recently brought legendary Chilean anchorman Javier Miranda, 88, back to the primetime news show to deliver a special announcement about the value of senior citizens participating in today's aging workforce. According to the World Health Organization, life …
Continue Reading about Forget Wisdom of the Crowds, It’s Wise To Work with Senior Citizens →
All episodes of Ad Chatter are now available on Buzzsprout \ Apple Podcasts \ Spotify \ Stitcher \ Amazon Music \ Google Podcasts \ iHeartRadio
