Home Depot Honors Fallen Soldiers With Great Prices On Tools It's a parody from The Onion. …
Continue Reading about Is This Where Product Placement Is Headed? →
Home Depot Honors Fallen Soldiers With Great Prices On Tools It's a parody from The Onion. …
Continue Reading about Is This Where Product Placement Is Headed? →
By David Burn
The Bush administration's economic stimulus package is far from enough to drive Americans into their local car and truck dealer. June's sales numbers, compared to June 2007 are horrible and a sign of a seriously weakened economy. According to The Wall Street Journal, American consumers long enamored with trucks and SUVs are now looking for fuel-efficient cars. Sales of Ford's SUVs fell 55%, and its formerly …
Continue Reading about Not A Good Time To Be On A Car Account →
By David Burn
Starbucks is hating it. According to The Wall Street Journal, the coffee retailer will close 600 stores and cut back on opening new ones. As many as 12,000 full-time and part-time retail positions will be eliminated with the store closures. Starbucks is closing locations that are either not profitable now or are not projected to provide acceptable returns on the investment in the future, the company said. …
By David Burn
Pemco Insurance is proving that insurance advertising doesn't need to be so serious all the time. Their site We're a Lot Like You provides "a helpful guide to the people of the Northwest." Because "the people of the Northwest deserve an insurance company as different as they are." Some of the profiles include: -Smug Hybrid Driver -White-Bearded Bainbridge Architect -Obsessive Compulsive Recycler -Accidental Tech …
By David Burn
You know social networking has jumped the shark when brands like Mott's start to lampoon the format. [via Adfreak] …
My new column on Talent Zoo won't be on the home page until Thursday, but you can check it out now. I take a closer look at the BBDO/Big Spaceship/HBO/Cannes credit kerfuffle, as was discussed here. We all know the MO of lead agencies—and by “lead agencies” I mean the brand agencies, traditional agencies, “big dumb agencies,” whatever you want to call them. They want control. Over ideas, money, credit, over …
Continue Reading about Interactive Agencies And Passive Mentalities →
I like good logos and all, but I don't quite get why people obsess over them. And I can't imagine the decision-making process that went into Walmart's new logo. Plus, they're dropping the hyphen. So, what do you think? …
Continue Reading about Walmart Changes Logo, Drops Hyphen. Craziness! →
By David Burn
I left Denver in August 2003, and while I'm in touch with a few friends who work in the business there, I'm pretty much out of the loop. Which is one reason I enjoy reading The Denver Egotist. Here's something The Egotist posted today that has me scratching my chin. McClain Finlon had another round of layoffs, with pretty much everyone not connected to an existing account receiving paid severance. The head count is …

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