Advertising News and Know-How
Illegal immigration is a pretty thorny issue right now, so the billboard above, done for a LA Spanish-language newscast, has some people really ticked off, as the "CA" has been intentionally crossed out and replaced with "Mexico." The idea is meant to emphasize the newscast's equal devotion to local news as well as news from Mexico. But some people see it as another sign (literally) that illegal immigrants are taking …
Continue Reading about A Billboard That’s Getting Folks Muy Caliente →
By David Burn
Some Adholes (registration required) don't like the Talent Zoo web banner we're running in the space above. I'm actually kind of surprised it's taken this long for someone to air a grievance. There's an old adage, "If you don't piss off some of the people some of the time, your work must suck." So, I salute Talent Zoo for not sucking and taking a risk on their banner. To their credit, one of the Adholes does point …
By David Burn
Now, we know why The Donny says he can beat up any CEO in the ad game. This guy is buff! Oh, if you want to read all about how this image made it's way into our ever-ready-to-bash-The Donny hands, you can do so here. …
By David Burn
USA Today reports that Apple Computer has retaliated against the publisher of an upcoming unauthorized biography about chief executive Steve Jobs by removing dozens of other technology books sold by the publisher from Apple stores around the world. Apple removed the books last week from all 104 of its stores after failing in a monthlong attempt to persuade John Wiley & Sons not to release iCon Steve Jobs: The …
By David Burn
from New York Times: Yesterday, Real Networks introduced a version of its Rhapsody music service that allows nonsubscribers to listen to 25 songs free each month. Users are welcome to listen to one song 25 times or any 25 songs from its million-song library once, or any combination. Real hopes that making it as easy to try its service as it is to obtain songs illicitly through a file-sharing network like Kazaa will …
Continue Reading about Fighting Always Free With Sometimes Free →
By David Burn
Kudos to Inc. for writing about the other guy (and original creative force) behind CP+B. I'm tired of seeing Alex Bogusky's name up in lights. Since 1987, when Chuck Porter joined the Miami-based ad agency now known as Crispin, Porter + Bogusky, the firm has blossomed. Annual billings have increased tenfold, to the $500 million range. How did Porter and his three managing partners pull this off? By not managing much …
This week's Adweek contains the Annual Agency Report Cards. While you have to be a subscriber to access the full report, I'll give you some of the highlights right here: These are overall grades, which include revenues, creative, global and regional highlights and management: Berlin Cameron/Red Cell A- Crispin Porter & Bogusky A- TBWA Chiat/Day A- Wieden & Kennedy B+ Publicis …
Continue Reading about Will Alex Bogusky’s Mom Sign His Adweek Report Card? →
By David Burn
According to Adweek, RadioShack is moving it's 250 million dollar account to Arnold Worldwide. The Fort Worth-based electronics retailer formerly managed it's advertising needs in-house. Somehow I see these circulars staying in-house. Given that accounts change hands almost daily, such occasions are often less than news worthy. However, this change is accompanied by a sweeping, and potentially momentous declaration. …
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