An Anecdotal Return to Business Basics

The book I’ve been reading, The Ten Commandments for Business Failure, by Don Keough is a pleasant read for a business book. After a spectacular career at Coca-Cola, Keough kindly offers those who might follow in leadership roles some sage advice, not just about business but about life. His business thesis boils down to this: […]

Work And Learn

Mark Goldenson started an internet TV network for games called PlayCafe 18 months ago. Things didn’t work out exactly as planned. Thankfully for others walking the entreprenurial path, Goldenson isn’t afraid to air his laundry in public. In fact, he’s offering a “post-mortem” on Venture Beat. Two of his 10 points really ring a bell […]

There Are Cash Registers In The Brave New World

Paul Isakson is in the branded utility camp. So am I, but allow me to point out the most important word in the passage below: As an industry, we have to stop just looking for ways to “build brands” through messaging and start looking for ways to actually help people have better days and build […]

Head Joneser Embarks On New Jones-Like Journeys

Melissa Allison and Amy Martinez, business reporters for Seattle Times, are reporting that founder and former chief executive of Jones Soda, Peter van Stolk, has left the building. Van Stolk also negotiated a $100,000 reduction in severance pay in exchange for the freedom to talk freely about the company and compete against it if he […]

When I Paint My Masterpiece Everything’s Gonna Be Different

Do what you love and the money will follow. Many have heard these sweet Campbellian whispers, but the concept doesn’t work for all. There are too many variables and money doesn’t grow on trees, it has to be earned through ingenuity and consistent, often difficult work. Friend of AdPulp, Tom Asacker, gives us a tangible […]

The Change Agent’s Change Agent: Barney Kilgore

“The easiest thing in the world for a reader to do is to stop reading.” -Barney Kilgore Barney Kilgore was a newspaperman from Indiana who took The Wall Street Journal to heights unimagined before his arrival at the paper in 1941. For instance, when Kilgore joined the WSJ the circulation was a paltry 33,000. Under […]

Free Idea for Irene Rosenfeld

EDITOR’S NOTE: This is a contribution from a veteran food marketer who prefers to remain anonymous. Looking for a line extension or a new niche business? Oceanspray is abandoning their Cran-Fruit product, both the cran-orange and the cran-raspberry. This is a great shelf stable product packaged in 12-ounce plastic containers with a paperboard over-wrap and […]

Born To The Corn

Shawn and I are both from Nebraska, so we’ve always taken a special interest in one Mr. Evan Williams, a.k.a. Boss Tweet. Williams grew up on a corn and soybeans farm in Nebraska. Which of course is great training for Internet entrepreneurdom. Both professions demand that you work all the time. Here’s how he describes […]