Randall Rothenberg’s book, Where the Suckers Moon was instrumental for me at the beginning of my ad career, probably because the book’s release (October 25, 1994) and my interest in the business coincided. Today, Rothenberg is President of the Interactive Advertising Bureau (IAB). As such, he’s concerned with the lack of creativity in Interactive media. […]
Melissa Sconyers wrote a meditation on what it means to be an entrepreneur. Here are some highlights: What makes an entrepreneur different is that he assumes risk. He puts his money, his time, his success, and himself on the line for what he’s doing. I was an entrepreneur in the past. Being a young entrepreneur […]
“Seems so long I felt this way and time sure passin slow My time coming, anyday, don’t worry about me, no ” – John Perry Barlow Mark Morford is a columnist for The San Francisco Chronicle. In his latest piece, he imagines a glorious “green in every way” future for the Golden State. Pot is, […]
John Borthwick, an investor in Twitter, sees Twitter’s real time search as the stone capable of slaying Google the Search Giant. Reflecting on a three-day training session at AOL back in the day, Borthwick writes: He (Clay Christensen) said time and time again disruptive business confuse adjacent innovation for disruptive innovation. They think they are […]
In case you haven’t heard, Seth Godin has a new book out. It’s called Tribes.
Is your marketing relevant? Is the product or service that’s being marketed? These are tough questions in the ad biz. Brutal, really. Alan Wolk, for one, understands the lack of relevance in our midst, and what a danger it is. Agencies have stopped being relevant. Much of what they produce is reactive, out-of-date and lacks […]
John Adams planted a garden in the White House lawn. Will President Obama? According to Associated Press, many small scale organic farmers think it would be a great idea. In fact, they’ve organized on a Web site dedicated to nominating the nation’s first official White House Farmer. Over 27,000 votes have poured in so far. […]
Editor’s note: Jerry Ketel is one of Portland’s leading figures in the agency business. He runs a firm with his name on the door and he’s President of the Portland Ad Fed. Recently, Ketel attended a class that moved him. Here’s his account. Instead of navel gazing, maybe it’s time to rebrand yourself. Recently, I […]
Michael Arrington of TechCrunch is visiting Davos, Switzerland for the World Economic Forum. Arrington says there’s fear in the air. There is a clear consensus among attendees that the worst is yet to come, and that we are facing the worst economic outlook of the last few generations. Some of the CEOs I’ve talked with […]
People are talking about Twitter possibly being worth a quarter of a billion dollars. Which people? Why, Sarah Lacy and Om Malik. Let’s listen.