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David Burn

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Yet Another Facebook Story: A Central Place for Gathering Intelligence

Hugh Macleod is not part of the Facebook-hating mob (or is it a clique?) but he does like this critical Guardian piece on the politics behind the company. Investigative journalist, Tom Hodgkinson, says he hates Facebook in his lead. He then delves into a deep background check on the money men behind the soc net. Although the project was initially conceived by media cover star Mark Zuckerberg, the real face behind …

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Inspiration Move Me Brightly

Music blog, Motel de Mocha, is showcasing a great quote from W.E.B. Du Bois. It's one that creative professionals can certainly relate to. "Now is the accepted time, not tomorrow, not some more convenient season. It is today that our best work can be done and not some future day or future year. It is today that we fit ourselves for the greater usefulness of tomorrow. Today is the seed time, now are the hours of work, …

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Shopping Carts Mutate Into Media Delivery Mechanisms

According to Associated Press, Microsoft-enabled smart carts will be rolling down the aisles of ShopRite later this year. Customers with a ShopRite loyalty card will be able to log into a Web site at home and type in their grocery lists; when they get to the store and swipe their card on the MediaCart console, the list will appear. As shoppers scan their items and place them in their cart, the console gives a running …

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J-J-Jive Talkin’

To help mask its layoffs and reorg, Ogilvy has adopted the language of tech startups. The agency is now in "perpetual beta," according to Ad Age. Starting immediately, the WPP Group-owned agency is trying to get small, requiring that client meetings center around four key people at the table -- marketing, creative, strategy and program management -- and it will gradually streamline its structure, doing away with many …

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Taste Makers About to Make Money Too

According to The New York Times, Zagat Survey is for sale and may fetch as much as $200 million. The Zagats, who met at Yale Law School, could not find a publisher for their annual Manhattan restaurant rankings guide in the early 1980s, so they began publishing it themselves and delivering copies to any bookstore that would stock them. They set up a publishing company in part to get tax deductions for meals. The …

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You Can Have Your Truck And Your Conscience Too

Chevy bought a full page in today's New York Times and created a microsite at nytimes.com/chevy, in an effort to "educate" the car buying public about GM's commitment to green practices. The ad and microsite both feature a letter from Beth Lowery, GM's VP for Environment, Energy and Safety Policy. She says the right things, like: Because GM's environmental footprint is indeed large, so is our obligation to …

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Seeing The Value In Shared Mobile Notes

Evelyn Rodriguez is on her way to New Orleans. She's using Twitter to keep her friends and followers informed about her journey across the American southwest. This seems like a particularly good use of Twitter to me. Even in its condensed form, it's a travel journal. Not Kerouac--he could never have been bothered with such short form--but it's evocative text in real time, or mobile time to be exact. Personally, I …

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