Seeing The Value In Shared Mobile Notes

Evelyn Rodriguez is on her way to New Orleans. She’s using Twitter to keep her friends and followers informed about her journey across the American southwest.
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This seems like a particularly good use of Twitter to me. Even in its condensed form, it’s a travel journal. Not Kerouac–he could never have been bothered with such short form–but it’s evocative text in real time, or mobile time to be exact.
Personally, I think this is where the best content is. I know many compose tweets from their desktop environment. I do it. But, for this micro-blogging medium, I like composing on the fly, and I like reading text composed on the fly.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.