Legal Sea Foods, the Boston-based, family-owned and operated restaurant group that has 30+ locations along the East Coast, is picky about the fish it sources and serves. https://youtu.be/rUMLNCUDIwU In the three spots from DeVito Verdi, fish lament that they just aren’t good enough to be selected by Legal Sea Foods. Thankfully, the Blues heals all, even fish. I also like the brand's Instagram, which is 100% …
Work-Related Stress Diverted At Booking.com
Booking.com offers an easy escape from the insanity of your job. https://youtu.be/XcCR6pMYYXM https://youtu.be/jlpIu6e-xWA I notice the Kindergarten teacher spot every time it airs on TV—because of how annoying it is to see a teacher with no control in her classroom. According to Agency Spy, this is Deutsch's first work for the travel brand. It seems to me that illustrating how stressful work can be …
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Special K States The Obvious
Women are amazing. https://youtu.be/ABw7RJpPMb8 Agency: Leo Burnett …
“San Francisco” Is Code for “Lunatics”
The Congressional Leadership Fund is a super PAC exclusively dedicated to protecting and strengthening the Republican Majority in the House of Representatives. They're known for throwing hard sliders. Like so: https://youtu.be/6IJp8-BAT6Y Will the Democratic candidate Jon Ossoff be able to fend off these hideous attack ads and convince the people of his district to send him to Washington? Early voting …
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Blood Red in Bogotá
Historically, the red in Columbia's flag is reminds Columbians of the blood spilled to create and defend their nation. McCann Colombia decided it was time to endow the nation's flag with new meaning. https://youtu.be/Avpf9ntsLRI Using Colombia’s flag and its tri-color yellow, blue and red hues, McCann created blood bags of yellow and blue on which a red stripe appears as blood is collected. The …
Droga5 Pulls MailChimp from Email Marketing’s Black Hole
Email marketing is more science than art. For many small- to medium-sized businesses, email marketing is also a mystery. The person in charge of managing campaigns has to work to segment lists, design templates, create A-B tests, track click-throughs and KPIs, plus plan and execute the content delivery. When this is your task list, you need a friend. Droga5 executive creative director Neil Heymann said, the …
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Make Room For HR In Your Company’s Social Feeds
Not too long ago, people used to "break in" to advertising. That's how hard it was to land a job at a top creative agency. Today, even the best agencies need to make an effort to recruit talent. Witness Brunner's self-promotional efforts on Twitter: We offer careers where you’re not holed up over a laptop all day. Apply for our open copywriter position here: https://t.co/Yzc6HQYUFJ …
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Easy Listening for Advertising Addicts
Hear Ye, Hear Ye. 21% of Americans ages 12 and up have listened to a podcast in the past month. That is up from 17% in 2015. With one in five Americans tuning in, advertising pros are taking notice and grabbing the mic. https://youtu.be/EdI8zL0X6vs According to Digiday, "Ad agencies have caught podcast fever." Digiday highlights and recommends the following: Madison and Culture from Y&R The A-List …
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