Google introduced an innovative new mobile client, Gmail for mobile devices. This freely downloadable Java application delivers Gmail users the look and feel of Gmail through a fast, feature-rich interface that's optimized for handheld devices. Deep Nishar, director of product management at Google said, "We realize the role mobile phones play as a key driver for balancing online and offline worlds, and we're …
It Takes Talent To Work With Talent
Michael Zhang of Folksonomy spoke recently with John Battelle, the founder and Chair of Federated Media Publishing. Here's a slice of their conversation: Q. What are some challenges that you've experienced since starting Federated Media? A. Working with the folks that we have selected to be in the network has been a learning experience, because they're all very talented individuals and they require a certain level of …
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Someone’s Pissed At PayPal
San Francicso Chronicle reports on a scary disturbance at eBay's PayPal division. Police cordoned off eBay's campus in north San Jose on Wednesday while trying to find out who was responsible for a Halloween explosion that jolted a four-story office building housing PayPal, the auction company's online-payment division. The blast, set off at 7:30 p.m. Tuesday in an outdoor walkway, shattered a heavy panel of glass on …
Bloggers Get New Machines In Return For Words
Jen Chung of Gothamist is participating in a new brand-sponsored group blog at intelbloggerchallenge.com. Each week a moderator asks Intel's small group of prominent bloggers a question. The chosen ones blog their responses. The introductory query was, "Why do you blog and what is one thing you have accomplished through blogging that you are most proud of?" Chung's response (in part): My friends and I would e-mail …
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Direct Mail May Not Be Sexy But It’s Still A Growth Biz
Even The New York Times calls it junk mail: Over the last year, marketers sent more than 114 billion pieces of direct mail — catalogues, credit card solicitations, coupons and the like — an increase of roughly 15 percent from five years ago, according to the United States Postal Service. And in the last year, for the first time, the volume of bulk mail, which is all direct mail, exceeded first class. Advertisers like …
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Dude, Your Phone Rocks So Hard
Reuters points out that music for mobiles is turning into a masive business that device makers like Nokia are cashing in on. Consumers are increasingly snapping up mobile phones with built-in music players, and sales far outstrip shipments of dedicated MP3 music players. "The change in consumers' habits has started. The best evidence is our sales number. We are selling huge amounts," Tommi Mustonen, director at …
Bogged Down In NYC/CHI/LA
Ocean Spray, an agricultural cooperative owned by more than 650 cranberry growers, is embarking on an ambitious event maketing campaign in New York City today. "Bogs Across America" which will also visit Chicago and Los Angeles, recreates cranberry bogs in the nation's most urbanized landscapes, so city dwellers can enjoy the annual fall harvest first hand. Consumers who attend events in Chicago and Los Angeles will …
Is Your Agency A Breeding Ground For Bullies?
Lord knows the ad industry is a place for eccentrics and weirdness in general. But see if this story from LiveScience.com matches your workplace experience: In a recent study, bullied employees likened their experiences to a battle, water torture, a nightmare or a noxious substance. Understanding the seriousness of workplace bullying and what it feels like to get bullied could help managers put the brakes on the …
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