In a new essay over at MultiCultClassics, HighJive makes some very keen observations about the reaction to our posting about Saab's "Born From Jets" campaign and other blogs who've taken on the issue: Now, it’s hardly extraordinary for bloggers to critique new campaigns. But this Saab story is a little different. As pundits posted comments, rebuttals started to pop up. The opposing viewpoints gushed over the new ads …
Green Is Good
Business Week: Can a car company really be called green? Sure, the notion may seem far-fetched. But if anyone can, it might be Toyota. The Japanese auto maker has gotten great mileage lately out of its Prius gasoline/electric hybrid. Toyota has sold over 400,000 of these fuel-sippers and is now expanding its hybrid lineup by at least 10 other vehicles. Less well known are Toyota's efforts to reduce emissions from …
Breathe New Life Into Bad Radio Spots
Thanks to Steve Hall at Adrants for pointing us to the Sow's Ear Award contest. The Sow's Ear Award contest is being conducted by Hedquist Productions in Fairfield IA, which explains their pig obsession. Currently, there are 3 produced radio spots on the Sow's Ear Award Website. Rewrite the spot, and if your spot is picked, you'll get to produce it and get to use their VO for an upcoming spot of one of your own …
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Putting The Dough In Donut
USA Today: A group of three private equity firms is expected to announce today a deal to buy food chain operator Dunkin' Brands for about $2.4 billion, a source familiar with the matter says. The three firms involved are said to be Bain Capital, the Carlyle Group and Thomas H. Lee Partners. The Dunkin' Brands management team is expected to stay in place, the source said. French beverage company Pernod Ricard is …
See Amanda Run
NYT: Amanda Congdon is a big star on really small screens - like the 4½- inch window she appears in on computer monitors every weekday morning or the 2½ inches she has to work with on the new video iPod. Ms. Congdon, you see, is the anchor of a daily, three-minute, mock TV news report shot on a camcorder, edited on a laptop and posted on a blog called Rocketboom, which now reaches more than 100,000 fans a day. What …
Tom Sherman Too Cool For Blogs
Last January, I attended Blog Walk 6.0 in Evanston. There were some impressive people in the room that day, but I particularly liked Tom Sherman. He was young, brash, smart, cynical, unaffected and angry (and I imagine he still is). After a recent hiatus from blogging, he returns with panache: Okay, so I haven't written in my blog in about two months. Everyone's been hassling me about it: people online, my dad, I …
I SAID EARRINGS, YOU ASSHOLE
The CA Advertising Annual arrived on my doorstep the other night. I recall how much I used to look forward to pouring poring over of the industry's finest work displayed therein. For me, those days are gone. I'm not exactly sure what happened. I guess I finally let go of the idea that I would someday see my own work in CA. Don't get me wrong. I still examine the winning entries. I just do it with detachment, like I'm …
I’d Still Vote For Chris Christmas Rodriguez
Other than Jordan Buntain's Copywriter Xmas Card, I haven't come across too many new agency/self-promo Christmas e-cards/virals/online movies this year. Maybe I'm just out of the loop. So, if I have to hear "Grandma Got Run Over By A Reindeer" this time every year when I go into Walgreens, I think it's fine to dig up some ghosts of Christmas virals past. Like my personal favorite, Chris Christmas Rodriguez. And …
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