Lewis Lazare loves him some good copy. Writing about Miller High Life's new "World Series" spot from Wieden + Kennedy, he says: What is now apparent is that lushly evocative copywriting will be at the heart of this campaign as it recounts vivid moments in the lives of a variety of characters. Moments that also happen to involve savoring Miller High Life. Mikela and Philip Tarlow predicted the return of the …
R.I.P. Harry Janavey
Well, I'd never heard of Harry Janavey, but I do think it's interesting that on the same day that Neil French laments his "death by blog", Adweek reports on Harry Janavey, a 46 year-old Sr.VP of Initiative Media and his death by heart attack. Let's keep things in perspective. Neil French will keep pontificating on bitches and sucking on his big brown cigars. Just maybe not on WPP's dime. …
Caption It #7
60 Minutes Takes Page From The New Yorker’s Playbook
CBS News: For the first time in its 37-year history, 60 Minutes will feature an exclusive advertiser, Philips, which will give back half of the program’s commercial time to allow the news magazine’s stories to run longer. Under the arrangement, Philips will purchase all of the commercial time typically allotted to 60 Minutes, but only use half the time for ads. The result will be longer stories and only half the …
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Introducing Hard Core Casual Dining
Luxist: Hot on the heels of Hooters’ announced foray into the hotel and casino business, Larry Flynt, whose Hustler empire already includes casinos and retail outlets, has announced plans to move into the restaurant business. Hustler Bar & Grille, a casual themed restaurant with a menu featuring steaks, fish, rotisserie chicken, baby back pork ribs, specialty salads and wood-fired pizza and decor including Hustler …
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Inflatables 2.0
We Make Money Not Art points to this Japanese firm that makes inflatable robots. Given the popularity of inflatables at point-of-sale, it seems like these robotic versions could make this time-tested tactic more compelling. Imagine, for instance, an inflatable robot of any brand icon--Col. Sanders, Captain Morgan, Ronald McDonald, etc. …
WiMax Is EZ In Oregon
BBC: Recent figures suggest that since 2000, the US has dropped from third to 16th among nations worldwide in terms of per capita broadband access. Studies suggest that 86% of households with income of more than $75,000 have broadband access. But the share is just 38% for those with an income of less than $30,000. Municipal WiMax hopes to make on-demand information affordable/available to all. Ironically, one of the …
Dial Up Is A Dead End
USA Today: America Online is laying off more than 700 employees, mainly in call centers, as its base of dial-up subscribers continues to slump. AOL is closing its Orlando call center and laying off the 450 employees that work there, spokesman Nicholas Graham said Wednesday. It is also cutting positions in centers in Jacksonville, Fla., Tucson, and at its headquarters in Dulles, in northern Virginia. Graham attributed …
