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Interesting Interactive

I renewed my subscription to Communication Arts recently and the Interactive Annual 11 arrived today. I’m struck by how far this media environment has come in such short time.
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Aiwa’s winning entry
There are 38 winners in five categories–advertising, business, entertainment, information design and self-promo. Maybe blogs could be added to the list for next year.

About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.

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  2. Sean G says

    I completely agree, the work in the interactive space keeps getting richer, more immersive and more experiential.
    And having judged it both at Cannes last year and OneShow interactive this year, I think the AIWA World piece in particular serves as a great example of how much actual “amazement” the online space can deliver whilst still engaging it’s audience to lean forward and interact – it’s the un-television and fantastic use of the medium.
    (full-disclosure: it was also my “Judges Choice” at OSI)