Have you seen or heard the GM line, currently in play, “It’s not a promotion. It’s a promise.”? It’s being used to support the manufacturer’s “Total Value Promise” on GM cars and trucks.
What I find interesting is how willing GM is take a dig at price promotions and other retail offers so common to the showroom floor.
Dan Goldgeier
David Burn
Shawn Hartley
Wade Sturdivant