Fallon is a legendary advertising agency, and one of the pillars of the Minneapolis market. Fallon picked up Arby's a few years ago and has helped the brand find its unique baritone voice. https://youtu.be/ViKwTWkZhFg https://youtu.be/cq1VNJxVI5k There is a keen sense of humor in play here; yet, this is no-nonsense product advertising. In other words, there's something for …
Disappearing Photos? Oh Snap!
Snap, Inc., the parent company of SnapChat, self-identifies as a camera company. This new "camera company" is about to unveil its initial public offering and raise billions of dollars in the process. It's a topic we explored thoroughly on The Bean Cast this week. Snap reported that its messaging service had 158 million daily active users at the end of 2016, and an average of 2.5 billion “snaps” are created …
What the Favre Is Going On?
Brett Favre isn't the player he once was. Time is a wicked messenger. https://youtu.be/AHK-AEJbn6Q https://youtu.be/DYiVjNDVvO4 Has Favre become a foreign agent in order to restore his arm to its previous state of grace? People do weird things to remain vital. What's your theory? Buffalo Wild Wings asks that you #HitTheButton and fit the advertising pieces together in a social media puzzle. We …
GIPHY Gets Us Good
Are you up on GIPHY, the free app that allows you to create GIFs from anything? Okay, okay, you love GIPHY too. I understand. You work in advertising, and it's your job to explore the depths of what is possible with all advances in communications technology. A GIF IS WORTH 1000 FEELS https://youtu.be/hEjd1QxggQc The talkshow meets infomercial meets viral video above was directed by Dark …
Mike Diva Makes The Impossible Possible: The Donald Can Dance!
https://youtu.be/ZbM6WbUw7Bs Art Net News calls it, "a hypnotically-brilliant video." The New Republic says, "It makes the end of the world seem as sweet as bubble gum." All high praise for North Hollywood-based Mike Diva, the director behind one of the best political ads of the season, hands down. If Trump's team knew what they were doing, they would embrace this ad at once. The fact that the ad is a …
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SONIC Puts Its Chin On The Line
SONIC is out with a new social media campaign from Goodby Silverstein & Partners. The new #AmazeYourMouth campaign benefits from the comedic talent of SONIC’s iconic Two Guys, Peter Grosz and T.J. Jagodowski, along with John Lutz of 30 Rock and Second City stars Chelsea Devantez and Carisa Barreca. In addition, SONIC partnered with Vine and YouTube star Zach King, along with Snapchat and Instagram influencers …
Look At Me When I’m Talking To You
Jason Sperling, SVP/ECD at RPA in Santa Monica, is posting his new book, Look At Me When I’m Talking To You on Instagram. He adds one illustrated page a day, for 160 days. - A Media and Content Explosion (continued) Between 2010 and 2013, content on the Internet tripled. Think about that. The population hasn’t tripled. While the population steadily increased, the rate of things being made has grown …
Pepperoni With A Side of Ridicule: @PizzaHut Skewers “The Selfie” On YouTube
Pizza Hut just made a faux public service announcement for the YouTube generation, as a means to sell more pizza. Let's take a look: https://youtu.be/1fmQs37YqXg The video was made by Shareability, the first full service brand agency to focus exclusively on YouTube. According to their own website, the company combines the art and science of digital virality to create and market content for the YouTube …
