With the launch of a new website by Colle+McVoy, the venerable 85-year-old Land O’Lakes Dairy Foods brand introduces new content and heightened functionality just in time for holiday cooking. The newly refreshed Landolakes.com is a complete site redesign meant to help consumers engage with an established brand in new ways. For instance, the Test Kitchen […]
With the addition of University of Nebraska, the Big Ten Conference is expanding to 12 teams, a move that inspired the league to unveil a new logo to be used for all sports beginning with the 2011-12 academic year. According to ESPN, the logo was developed by Michael Bierut and Michael Gericke of Pentagram. The […]
Adaptive Path president Peter Merholz loaded his blog canon this week and put “ad agencies” in his cross hairs. Ad agencies, in particular, are soulless holes, the precepts of whose business runs wholly contrary to good user experience practice. While I would like to think advertising and marketing agencies can evolve their practices to appropriately […]
PORTLAND–Curious designers are gathering by the dozens outside of Second Story Interactive Studios in anticipation of tonight’s AIGA studio tour. People check in and mill about, say hello to friends and at times cordially greet strangers. Robert Moss pops in as the group moves up the staircase, and I say, “Hey, you’re a writer, what […]
The New York Times has picked up an eye-tracking study by Jakob Nielsen, a Web site consultant and author of a number of books about design and user interface. Not surprisingly, Neilsen found that some types of pictures are completely ignored while others are scrutinized. In an aspect of the study comparing a set of […]
Some people are dumping on The Gap’s new logo. Someone’s out there defending it.
Irish journalist Trevor Butterworth writing for Forbes makes a salient point about Facebook’s poor design, and how it endangers the long-term viability of the site. If you’re actually busy, maintaining the site is simply too much work. Anything that can deliver the useful essence of Facebook without the effort has a distinct advantage; the problem […]
This is classic footage of Alex Bogusky and his dad Bill.
Pac-10’s commissioner, Larry Scott, is out to re-vamp and re-brand the conference and put it on every sports fans’ radar. To forge a new and unique identity for the conference, Pac-10 approached Portland Oregon’s Mutt Industries – among other firms. Mutt designed the logo to capture the powerful landscapes that set the West Coast apart […]
Ben Jacklet at Oregon Business is reporting on Portland Center for Innovation and Design, an emerging materials library for the design community. Sohrab Vossoughi, CEO of Ziba Design, is spearheading the initiative. Vossoughi says the plan is to set up a Portland branch for Material Connexion, a global design consultancy which runs a “library of […]