When we encounter a new website, which parts of the screen do we linger on? Which parts do we find most interesting? Given how much revenue is on the line, it’s fair to say this is the $64 million question today. According to a recent eye-tracking research conducted at Missouri University of Science and Technology, […]
According to Trend Hunter, Samsung and social media agency Jam teamed up to promote the Samsung Galaxy Note, a smartphone-tablet hybrid device with an advanced ‘S’ pen that allows for detailed drawings and sketches. The “Create My Tweet” campaign features illustrators Rose Stallard, Steven Wilson, Danny Sangra and Natasha Lawill. Here’s a bit more content […]
You have 48 hours to come up with a new “daring and forward-thinking” website for a pop star. Go. That was the mission for some lucky ad peeps recently, when Beyoncé came calling. According to Ad Age, Ms. Knowles is personally involved in the online project, even willing to meet agencies in person. Wow, what […]
According to Fortune, hell froze over recently, as Forrester urged IT departments to support the Mac. Forrester’s report argues that Highly Empowered and Resourceful Operatives, or HEROs, at your company are likely using Macs, regardless of the company’s computing policy. These power brokers don’t want to show up to a meeting with a plastic laptop […]
I’ve been reading a lot of articles about the lack of talented people willing or able to work in the fast changing advertising business these days. Here’s one point of view from The New York Times: A talent gap is growing between the skills that many new advertising jobs require and the number of people […]
I love the black and white illustrated simplicity of Kaffe 1668’s website. When you load their home page, you find the first of 84 comic strip frames. I scrolled through all of them, but here are three to give you an idea.
Your Facebook experience is about to become more visual. In a keynote speech at the company’s f8 developer conference in San Francisco, Facebook CEO Mark Zuckerberg described Timeline as “a great way to discover all the things people have done their whole life.” Timeline’s aim is to allow users to easily browse through the history […]
On the outskirts of Blaine, Wash., a small town north of Bellingham, near the Canadian border, is home to this critical-of-advertising art installation from Lead Pencil Studio. Lead Pencil’s Daniel Mihalyo says, “this permanently open aperture between nations works to frame nothing more than a clear view of the changing atmospheric conditions beyond.” “Non-Sign II” […]