Fallon and Cooper Tires created a new spokesman for the company. His name is Uncle Cooper, and Uncle Cooper knows a lot about tires. There are several explanatory videos like the one above in this campaign. Uncle Cooper was inspired by consumer research which revealed that consumers lack confidence in their tire buying decisions. Drivers […]
Car Account
Welcome to Voltage Valley and Its New American-Made EV Pickup Truck
Pickup truck drivers with good credit and a concern for the environment will one day soon be able to drive the new all-electric Endurance by Lordstown Motors. Our ability to evolve… I like that framing. Manufacturing in Ohio and throughout the Rust Belt has required a massive injection of money and new thinking for decades. […]
Silly Is Always In
It’s the season of serious. We all have so much to be serious about. Will schools ever start again? Is it safe to go on vacation? How long will we be wearing masks? When will the economy recover? When will neighbors care more about being a good neighbor than their political identity? Too much of […]
Is “Let’s Road Trip, America” the Right Message During A Public Safety Crisis?
Have you recently had the sensation sitting at your desk and seeing images of your friends and family enjoying themselves on a maskless summer vacation? I have, and I expect you have too. It’s an odd sensation because I am happy for my friends and family while simultaneously questioning the safety of vacation or travel. […]
Jeep Beep Beeps. The New Bronco Bucks.
Ford built the Bronco from 1966 to 1996. Collectors of the mid-size SUV have pleaded with Ford to return the Bronco to its lineup. Their requests are being answered. The Bronco, which will be assembled at Ford’s Michigan Assembly Plant in Wayne, will go on sale next year. The new 2021 Ford Bronco reveal event […]
It’s Summer in the Northern Hemisphere, Can You Contain Yourself?
Travel and tourism are suffering. Retail is imploding (Brooks Brothers and Lucky Brand are the latest to declare bankruptcy). Schools may or may not reopen on time. There may or may not be a college football season. So much uncertainty… In the middle of the economic and social chaos, it’s normal to long for the […]
Next Time You Go Somewhere, Drive A Lexus (Or Any Toyota) To Ace Hardware
Put people first. Refer to car buyers as people and treat them as guests? I don’t get it. I don’t get it because I don’t own a Lexus or Toyota. A Company with A Conscience and A Big Wrench As a result of the COVID-19 pandemic, Toyota Motor North America, Inc. continues to assist those […]
Ford Motor Company Wants To “Help Take Care of You”
Ford Motor Co. is “built to lend a hand.” That’s what the car maker’s new information-rich ad campaign says. For instance, did you know that Ford Service centers are essential to your community and still open? We need our cars and trucks, even if we can’t go anywhere in them. Ford is also dangling discounts […]
