Do you ever wonder how agencies like Wieden + Kennedy keep their edge razor sharp? Easy. They invite fringe characters like Juliette and the Licks to their Atrium for lunchtime antics. …
Organic Spreads Its Wealth
Catharine P. Taylor weighs in on Organic's new strategic consulting practice, a unit that boldly intends to partner with agencies outside the Omnicom network. There are probably agencies out there who see this new unit as so much dot-com hubris, but what I've always enjoyed about interactive shops is their disdain for the ad industry's tried-and-true practices. As some of you know, I spent 2000 as the head of …
Grey Goes Green
Ad agencies, like most offices, are pretty wasteful places. Ad Age reports that Grey is trying to combat it. The agency has created a website where New York agencies can blog about their internal efforts to stem carbon emissions, and is trying to drive traffic to the site with a full-page ad in the official guide for Advertising Week, which will be held later this month, directing people to the site with a call to …
Second Story Finds Smart Clients In Museums
You know how agencies often find a niche to mine? Well, Portland interactive agency, Second Story, is pulling gold from the museum niche. multimedia slideshow for New Bedford's Whaling Museum The Oregonian did a profile on the shop in July. Second Story, hardly known in its hometown, exerts national influence with Web sites for the likes of the National Geographic Society and PBS, with displays for the Museum of …
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Adrift In Austin
According to Ad Age, GSD&M is yet another once-vaunted agency struggling to cope with the times: When GSD&M staffers arrive at work today they'll be surprised with a visit from one client, PGA Tour Commissioner Tim Finchem. They'll also be treated to video well wishes from bold-name friends Bill Clinton and author Jim Collins. It's all in celebration of changes in its day-to-day management and the hanging of a new …
DDB, Fallon, And Agencies That Go Up And Down
In today's Chicago Sun-Times, Lewis Lazare takes a look at what's going on at DDB Chicago: Dick Rogers finally lost his confidence in Dana Anderson. After watching three years of tumult severely weaken DDB/Chicago, once a commanding creative force within the Chicago ad industry and far beyond, Rogers, the president of DDB North America, said Thursday that Anderson had resigned as DDB/Chicago president and CEO, …
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Monster Is On The March
Today's news that Monster.com is in review reminds me that this remains one of my all-time favorite television commericals: And don't forget the ad industry-specific parody. Or was it a parody??? …
These Planners Wear No Clothes
According to Adweek's exploration of Naked's explosive U.S. growth, the ascendency of communications planning in this nation is now underway. Naked is eyeing a major U.S. expansion for 2008. It intends to open offices in Los Angeles and Chicago to complement its New York outpost, another sign that communications planning is gaining favor here after catching on in Europe a decade ago. Since opening its doors 20 months …
