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Get The Door, It’s Alex Bogusky

According to Adweek, Crispin Porter & Bogusky picked up the Domino’s Pizza business, besting Martin and GSD&M in the process.
Ken Calwell, the Domino’s chief marketing officer, said, “Their company is one of the best and brightest in the industry, and I am certain that they will provide a strong brand message for us.”
Though Miami- and Boulder-based Crispin currently works for fast-food chain Burger King, Domino’s did not consider the business a conflict.
The client spent $170 million last year in domestic measured media, according to Nielsen Monitor-Plus. Media duties, held by WPP Group’s MindShare, as well as JWT Detroit’s field marketing work, were not in play.

About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.

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  1. fortyver says

    Should be interesting to see how CP&B with their sophomoric humor and Domino’s with their ultra right wing pro-life, Christian-dominionist agenda get along. This is an account that no money would make me take as an ad agency, but then again, I am not Crispin. Good Luck boys.