Adpulp

Advertising News and Know-How, Since 2004

You are here: Home / Archives for Agencies

Agencies

By

Someone’s Going To Hell For This Award-Winning Scam Ad

Award show in the Middle East + Religious Imagery + Fake ad = Probably not a very good idea. From Campaign Magazine: The Dubai Lynx has removed all of FP7 Doha's winning work for Samsung from its website following a request by the Korean electronics company. The move has been made in response to the religious fall-out in Lebanon caused by an FP7 Doha ad featuring Jesus taking a photograph of a group of nuns with the …

Continue Reading about Someone’s Going To Hell For This Award-Winning Scam Ad →

By

Brazil Or Bust

Valentina Vescovi is covering the Latin America beat for Ad Age. Today she writes about the digital lag in South American markets. She also mentions the opportunity for growth. Mauricio Mazzariol, founder of the Brazilian Bigman shop and, since last January, part of the Wieden & Kennedy team in Portland, Ore., says: "Brazil has a potentially huge digital market -- 150 million Brazilians have mobile telephones, and …

Continue Reading about Brazil Or Bust →

By

AKQA Has Special Powers (And A Friend At Crain)

Illustration: Pete McDonell Ad Age commissioned a pretty sweet comic book illustration for their glowing feature on San Francisco agency, AKQA. Even as it achieves scale, AKQA hasn't suffered any dilution of its reputation as a shop with technical smarts, creative chops and other attributes usually ascribed to boutiques. In short, it's managed to stay a cutting-edge shop that pushes big ideas. Big ideas, yes those …

Continue Reading about AKQA Has Special Powers (And A Friend At Crain) →

By

Meet the Marlowes

The Resonsibility Project from Liberty Mutual is a new campaign from Hill Holiday that rests on the shoulders of a fictional but believable family that's faced with tough times and even tougher decisions. Stuart Elliott says the commercials--directed by the film director Harmony Korine--present fraught moments in the lives of the Marlowes. Paul G. Alexander, senior vice president and manager for communication …

Continue Reading about Meet the Marlowes →

By

V DUB And Creativity Mix

Ad Age is taking note of a mover and shaker in Mexico City's agency scene. Arrechedera Claverol spun off DDB Mexico and is now working on the VW account that DDB has held for 40 years. So the guys may have had an "in" with the VW client, but what else do they have going for them? Arrechedera Claverol's model, a slightly different structure than other agencies', seems to be working wonders for it. The agency is …

Continue Reading about V DUB And Creativity Mix →

By

Perfecting The One Sheet

I'll never tire of showcasing well written long copy. It's not something one sees much of today, but when it works it works. And Ground Zero knows how to work it. Here's the sum total of their newly undesigned, non sticky Web site: I love how it ends. "Imagine where we'd be if we'd had a plan." That's poetry coming from a corporation. [via Spike @ Brains on Fire, an identity firm with its own story to tell] …

Continue Reading about Perfecting The One Sheet →

By

Good Content Is A Virtue

Creativity cozied up to Virtue, a new agency from the Canadian media company that produces the free tabloid Vice in 22 cities. The growing concern also includes Vice Books, Vice Films, Vice Music and Vice retail stores. In 2007, the founders of Vice launched VBS.tv with the humble goal of exploiting "every utopian vision the internet has thus far failed to live up to." Then they turned their attention to …

Continue Reading about Good Content Is A Virtue →

By

Getting A Colorful Reminder Of Who Does The Work

Over at Bnet, Jim Edwards highlights a recent letter sent by Cyrus Mehri and the NAACP to marketers regarding diversity, and the lack thereof, in general market ad agencies. Here's a bit of what Jim wrote: Here's what is likely to happen next: Not wanting to appear racist or get sued, these companies will tap executives to work with Mehri. There will be lots of meetings. The meetings will set hiring goals in each …

Continue Reading about Getting A Colorful Reminder Of Who Does The Work →