Agencies

"Dialogues are more productive than monologues. We believe in teamwork, both internally and with clients. That's why we make our clients part of the community during the entire work process. It's an exchange focused on making the client's business grow. We help each other to become better." My favorite part about subscribing to CA is the bi-monthly article featuring a particularly great agency. Having worked at more …

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Last month Adweek held an online poll where you could rate certain agencies in certain categories. I can't find an online link to the full report, but I've seen it in print. Here are some of the top category vote getters: Most Competitive: Crispin Porter & Bogusky Most Complacent: Grey Most Overrated: Deutsch Most Underrated: GSD&M Most Like a Playground: Crispin Most Like a Sweatshop: Grey (ironically, Crispin came …

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According to Adweek, Mad Dogs & Englishmen in New York City is facing an uncertain future following a major reduction in spending by Atkins Nutritionals, one of its major clients. While I hope they stay in business, there's a lesson here: When I was in school 10 years ago, Mad Dogs was THE hot shop everyone wanted to work for. Their work for The Village Voice and Thom McAn was refreshingly funny at the time, and Nick …

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According to Advertising Age magazine …

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This week's Adweek contains the Annual Agency Report Cards. While you have to be a subscriber to access the full report, I'll give you some of the highlights right here: These are overall grades, which include revenues, creative, global and regional highlights and management: Berlin Cameron/Red Cell A- Crispin Porter & Bogusky A- TBWA Chiat/Day A- Wieden & Kennedy B+ Publicis …

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Google will soon be experimenting with larger form ads, giving advertisers more control over where their ads are shown, how they pay for them and what they look like. Google's market value is currently higher than Viacom and Disney. Ad people--planners, AE's, media folks, and creatives alike--had better start including Google ads in their client's marketing plans, because clients will likely demand …

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Agencies build brands for clients everyday, but often overlook the careful construction of their own. Core, in St. Louis, is not one of those agencies. Core For Sale, an online store peddling Core-branded merchandise, is a unique way to build the agency brand, and showcase the design sensibility of its hyper-talented staff. core is a 19-person creative studio based in saint louis, missouri that started in 1995 as a …

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Here's a recap of some big news in the Ad world, as Gary Goldsmith, a well-respected CD and former president of The One Club, is being replaced as Chief Creative Officer of Lowe. Read the article--and then read between the lines and draw your own conclusions. I've got a decent memory, but let me see if I've got this right: --Lowe & Partners merged with Scali McCabe Sloves to form Lowe & …

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