Piers Fawkes of PSFK and IF spoke to Carl Johnson of Anomaly recently. Here's a fraction of what was said. Q. You say Anomaly is not an ad agency - surely that's what all the agencies are saying these days. What sets you apart from the rest? A. Two big things: 1. A true multi disciplined team including design, technology, licensing, NPD, media as well as advertising all under one profit centre. This prevents …
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