Harper Collins Canada has a new book it's pushing, Gautam Malkani’s electrifying debut, Londonstani. Funny, crude, disturbing, written in the vibrant language of its protagonists—a mix of slang, texting, Panjabi and bastardized gangsta rap—Londonstani is about many things: tribalism, aggressive masculinity, integration, cross- cultural chirpsing techniques, the urban scene seeping into the mainstream, bling-bling …
KISS Coffeehouse Opens In Myrtle Vegas
Next time you're visiting the Grand Strand, skip the alligator farm and head over to the KISS Coffeehouse. I mean, you wouldn't want the '70s rockers to actually sing for their dinner, would you? …
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Massive Audience For Portable Content
USA TODAY says movie studios are using consumers' small screens to promote their big screen fare. For Superman Returns, which opens June 30, Warner Bros. filmed 27 behind-the-scenes production diaries. It posted links to the videos on its SupermanReturns.com, iTunes and the hard-core Superman fan site BlueTights Network. The response "was beyond our wildest expectations," says Warner Bros. interactive marketing head …
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EMI Accepts New Rules (Maybe They Could Have A Talk With The RIAA)
In a panel titled, "Is Web the New Hollywood?" at OnHollywood this week, Ted Cohen, senior vice president of Digital Development and Distribution at EMI Music said, "The audience is taking over the programming. A few years ago we looked at litigating it, now we are looking at how to monetize it. You can't set up too many rules right now….if you don't let them play they will play anyway." According to ZD Net, Cohen …
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A Tube Of Its Own
According to USA TODAY, CBS on Thursday unveiled Innertube, a broadband entertainment service that joins a growing list of Web-based venues for original and recycled TV content. Charter advertisers on Innertube include Chili's restaurants, Dr Pepper, Pier 1 Imports and Verizon SuperPages, and many have their products integrated into the shows. In related news, some YouTube users are over it. …
New Device Converts Nebulous Energy Into Tangible Results
TELSTAR LOGISTICS UNVEILS MODEL 442 SHAREHOLDER VALUE GENERATOR Designed to provide stable, seamless solutions in any environment, the Shareholder Value Generator converts hybrid media energy into robust and scalable output. The impactful results quickly pay off where it matters most -- on the customer's bottom line. Patents pending. NSFW. Batteries sold separately. [via OnSquared] …
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Content Is King
Stuart Elliott in yesterday's New York Times: Like modern-day Medicis hoping to discover the next Da Vinci, marketers are becoming patrons of programming. Sometimes the lead is all you need. …
AOL’s Network-Like Ambitions
Media convergence is on. TV is becoming more like the web (where it's easier to track ROI), and the web (in some cases) is becoming more like TV. So it's not surprising that America Online desired to change its name to AOL. AOL is like ABC, CBS, NBC and CNN. The New York Times has more: AOL, which recently changed its name from America Online, is in the midst of transforming itself from a proprietary Internet service …
