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Content Is King

Stuart Elliott in yesterday’s New York Times:

Like modern-day Medicis hoping to discover the next Da Vinci, marketers are becoming patrons of programming.

Sometimes the lead is all you need.

About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.