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David Burn

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I Can See Clearly Now, The Rain Is Gone

"The reason why worry kills more people than work is that more people worry than work." -Robert Frost Tom Asacker is offering nine predictions for the new year. Here is one: Most people will sit quietly in their seats and watch life unfold around them A recent New Yorker magazine cartoon made it comically clear: There's a lot that we all want to experience, but not much that we actually want to do. Most of us …

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User-Centric Design Is Also Ad-Centric Design For ESPN

ESPN.com believes less is more when it comes to digital design (and I'd tend to agree). According to The New York Times, the sports site is about to go a major design overhaul. Currently, sports fans are greeted by "intense coverage of every major sport from the get-go." John Skipper, ESPN's executive vice president for content, says "There can be a thing as too much." Making ESPN.com as appealing to visitors as …

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Move to McCann, Get Your Picture In Adweek

I met and talked to Faris Yakob at Futures of Entertainment 2 in Cambridge, Mass just over a year ago. It was one of the more memorable moments from that trip, I must say. Faris, who was with Naked then, has a quick wit and a sharp mind. He also has a new job at McCann/New York. According to Adweek, he's the agency's newly named chief technology strategist (the official language for "digital ninja"). The affable …

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Today In Twitterverse: On the Money and the Mind

Abbey Klaassen of Ad Age has complied a list of 10 ways to monetize Twitter, just in case Ev needs some free advice for the holidays. Jump over to Ad Age to see all 10. Or just entertain this one: 5. ENABLE MOBILE PAYMENTS It would make Twitter a $1 billion company overnight. That's what entrepreneur Nate Westheimer concluded in an essay for Silicon Alley Insider, in which he noted that mobile users of Twitter …

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Lemonade For Christmas

Schoenie, a.k.a. Jonathan Schoenberg, sure knows how to get attention for his clients and his Boulder-based agency. I mean, it's not everyday that The New York Times takes note of creative for a regional bank. "If we could make people smile, that would be great," said Jonathan Schoenberg, a creative director at TDA Advertising and Design in Boulder, Colo., which created a campaign for FirstBank that offers the …

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