Did you know that one in five people living in the U.S. experience some form of mental illness? For people working in creative professions, the number is even higher. Yet, 63% don’t get the support or help they need. Primarily due to the stigma associated with it. To shed light on this jarring statistic and help de-stigmatize mental health, David&Goliath announced it will add one floating PTO day to the …
Come on…Ted
How would you feel if you were running for Senate in Texas and one of the state's top film directors stepped up and made you an awesome commercial? You'd be stoked beyond belief, am I right? Before you answer that, let's have a closer look at the commercial from Richard Linklater, director of Slacker, Dazed & Confused, School of Rock, Everybody Wants Some!!, Bad News Bears, Before Sunset and many …
SodaStream Imagines A Plastic-Free Ocean
Did you know that SodaStream is the No. 1 sparkling water brand in the world in terms of volume consumption? PepsiCo recently acquired the company for $3.2 Billion. For the company's CEO, reducing the use of plastic bottles is more than a cause, it's a religion. “More than 8 million tons of plastic goes into the ocean every year. This plastic doesn't disappear. It breaks up into tiny particles, floats in the …
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Vote for the Auteur from Amarillo
Berto O'Rourke is the punk rock candidate. He rides a skateboard, curses frequently and in his first debate with The Cruzmobile, he dropped a Clash reference on live TV when referencing his opponent. He's working for the clampdown and the corporations and the special interests. He's not working for the people of Texas. Beto is the man. He's refreshingly real. He's also marching to the beat of his own …
Brand Experience in the Wild: Uber’s “Radio Live” Stage at ACL Fest
Weekend one of Austin City Limits Music Festival is complete. With 80,000 music fans a day coming and going from Zilker Park, experienced festers find alternatives to driving. For brands active in the ride-sharing space, ACL Fest is an incredible platform, and what better way to provide an opportunity to local Austin musicians who drive for Uber than to invite them to play their original music live on …
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Anna Kendrick Expects Better
When Anna Kendrick travels, she expects better. Because she is a Hollywood star, I believe she receives better without too much effort. For the rest of us, we need help and Hilton wants to provide it. Hilton’s new promise to consumers to “Expect Better” includes a Price Match Guarantee for guests who book at Hilton.com, through the Hilton Honors app or through other official Hilton …
Primal Scream; Just Do It
Nike is getting back to its roots and its advertising is benefiting from the shift. https://youtu.be/5evnzAzg-9M https://youtu.be/Duy1bDVN5jc https://youtu.be/x7ZNgs2bwUs I wish Nike was a better corporate citizen, but for this one moment in time, I'm setting aside my complaints about how Nike fails to pay vendors on time, fails to pay their share of taxes and fails to manufacture shoes in America. …
Aruba Is One Happy Island
Way too many Americans are bummed out, right now. The federal government is the worst soap opera ever invented. Women are reliving their traumas in public and men are in hiding. If you are black or brown, you could be in danger from the police or your fellow citizens, for no good reason. We've left the Age of Aquarius behind and entered into Peak Fear. To make matters worse, we also arrived at The Point of …
