Crispin Porter & Bogusky isn't like other ad agencies. They're notably better. When the agency introduces a new website to showcase its best thinking and attract the best clients and best talent, it's worth clicking around to see how the Boulder-powered creatives frame things. Artfully, is the answer. At the same time, there's a clear emphasis on new business. One new twist is the Crisp brand extensions. …
Everyone Wants Better Work; Not Everyone Knows What It Takes To Make It
How many times have you heard that it's all about the work? It's all about the work. It's all about the work. It's all about the work. It's all about the work. It's all about the work. It's all about the work. I am curious. Is your success in advertising really all about the work? For most people, it's also about being easy to work with, among other tangibles, like your gender, race and age. Getting to the …
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Here Everything’s Better
H-E-B. These three letters roll off of Texans' tongues as easily and as frequently as barbacoa. HE Butt Grocery—founded in Kerrville, Texas, in 1905—has the kind of cult following few retailers in any category enjoy. https://youtu.be/wr_fSyPdrWI Eater helps to explain the draw. H-E-B has just tapped into one of the most powerful cultural forces in existence: Texas pride. What’s unique about H-E-B …
WPP Lets Thousands of People Go; Calls Itself A Creative Transformation Company
Advertising is a tough business that seems to get tougher by the day. One day you're on top, enjoying long lunches and VIP invites to the best parties in Cannes. Then a new day dawns and you're out the door just like that, left to wonder what happened and what's next. Derek Thompson of The Atlantic argues that "the future of the advertising business is being moved to technology companies managing ad networks and …
1800 Seconds Heads to Legendary Westlake Studios To Lay Down Fresh Tracks
1800 Tequila with the help of Pusha-T found 10 aspiring hip-hop artists to kick off 1800 Seconds, a new recording and artist discovery platform that gives unsigned artists a chance to write and release one new three-minute track with the full production and marketing support of a record label. Thanks to Pusha-T’s talent scouting, direction and curation, the 1800 Seconds music platform produced a 30-minute …
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Pantone’s Living Coral In the Spotlight — Time to Spread Its “Life Affirming” Qualities Around
Graphic designers and art directors know a lot about color and how it moves people to believe and to buy. Designers know these things because people who study color help them make informed decisions about the use of color for brands and products. For instance, the trend luminaries at the Pantone Color Institute just announced the color of the year for 2019 — PANTONE 16-1546 Living Coral. Image source: Jacqui …
Go Further with Nat Geo
National Geographic has been bringing dramatic stories from around the globe to the American public for 130 years. Today is no different. Nujeen Mustafa from war-ravaged Syria exemplifies the storied media brand’s new tagline, “Further.” https://youtu.be/7rK6qzwwOi0 Nujeen could not attend school in Syria because there were no facilities for the disabled, so she educated herself and learned English by …
Matt Ingwalson Joins Heinrich Marketing as Vice President of Creative Strategy
When you're a Friend of Adpulp (FoA), you get special recognition from time to time. Matt Ingwalson is a FoA. He's also the new vice president of creative strategy at Heinrich Marketing, a Denver-based marketing agency. Ingwalson joins Heinrich following 18-years on the job at Vladimir Jones, IMM and Karsh\Hagan. He worked as creative director on Colorado’s Come to Life campaign, led the team that took Chili’s …
