When you’re a Friend of Adpulp (FoA), you get special recognition from time to time. Matt Ingwalson is a FoA. He’s also the new vice president of creative strategy at Heinrich Marketing, a Denver-based marketing agency.
Ingwalson joins Heinrich following 18-years on the job at Vladimir Jones, IMM and Karsh\Hagan. He worked as creative director on Colorado’s Come to Life campaign, led the team that took Chili’s from 104th to 38th on the NRN’s index of restaurants on social media and launched multiple long-running content platforms, including “Ask American Crew.”
In this new role, Ingwalson will be leading Heinrich’screative team and generating content for clients across various categories and media. “We are thrilled to have Matt joining our growing team of client-focused, creative-minded thought leaders,” said George Eddy, president of Heinrich.
“Matt’s background in areas such as healthcare and finance, coupled with his knowledge of the connection between data and creativity will continue to take Heinrich into the next era of our agency.”
Ingwalson also writes genre fiction — mysteries, thrillers, horror stories. The Owl & Raccoon novellas blend the dialogue-driven edge of modern police procedurals with the locked-room plotting of Golden Age mysteries
About Heinrich Marketing
Heinrich has more than 40 years of experience delivering integrated creative and marketing services for top brands. Current and previous clients include ANB Bank, Colorado Department of Transportation, Colorado Department of Human Services, Macy’s, Humana, Kroger, USBank, WYDOT, Bloomingdale’s, Discover and Mile High Flea Market.