What you’re about to see is either harmless and cute or the most cynical thing you’ve seen (today). “Made for Each Other” is a microsite from snack food brand Frito-Lay’s. The brand feels that its Dips and Chips are star-crossed lovers, snack food mates, meant to be… While pretty much everyone agrees that chips and […]
Archives for February 2009
Client: T. Rowe Price Agency: JWT New York Production Company: Psyop, New York
John Malone, the media mogul living in Colorado, has cash. That makes him king. According to The Wall Street Journal, Malone used that cash to swoop in at the last minute and save Sirius XM from the clutches of bankruptcy. By lending Sirius $530 million, Liberty receives a 40% stake in the satellite-radio operator, plus […]
Hey, I know. Let’s get consumers to humiliate themselves on our behalf! According to The New York Times, that’s what Air New Zealand marketing execs were thinking when they commissioned 30 “cranial billboards,” made with henna on newly shaved heads. Maybe that’s why it’s called buzz marketing. For shaving their noggins and displaying the ad […]
Starbucks is about to introduce instant coffee. Is this a way for the Seattle-based conglomerate to grow income, destroy a brand, or both? After all, would a premium coffee company ever touch the instant category? It’s like Odwalla offering its customers a Tang-like substance. In a Huffington Post advertorial, Howard Shultz of Starbucks quotes John […]
Sometimes it helps to see the “making of” segment or director’s notes before the feature. This is one of those times. Okay, now view the spot from McCann Erickson. The advert imitates the infamous Bellagio fountains in Las Vegas in tune to the comic opera Don Pasquale.
image courtesy of Flickr user, bouldair NerdAbout is a new blog brand from The Discovery Channel. Currently, there are three “Nerds About” in New York City, Austin and Portland. I asked Portland’s Amber Case how she got this gig and other embarrassing questions. She was kind enough to answer. Q. Do you enjoy being thought […]
Yesterday, LG Electronics officially launched their LG Arena (LG-KM900) phone at the World Mobile Congress 2009. Arena is a fully loaded multimedia phone that offers an exhilarating audio and video experience made possible by LG’s intuitive new 3D S-Class User Interface. “What really makes ARENA special is its intuitive 3D S-Class UI, which is unlike […]
There’s more at Calros Mandelbuam’s blog and YouTube page. What there’s very little of, is biographical information. Come on people, feed The Google.
French DJs, Justice worked with Ed Banger Records designer So-Me to design the new Club Coke 2009 bottle. The bottle was introduced on February 11th at the VIP Room in Paris. It’s the fifth year Coke has sponsored the Club Coke program.