Apparently, the Crispin spots featuring Jerry Seinfeld are getting the hook, and being replaced with other spots, including John "I'm a PC" Hodgman look-a-like embracing the character in the Apple ads. From The New York Times: What follows is an audacious embrace of the disdainful label that Apple, Microsoft’s rival, has gleefully — and successfully — affixed onto users of Microsoft products: “I’m a PC.” One new …
McCain Makes “Change” Out of Wall Street Fiasco
"I'll reform Wall Street and fix Washington," McCain says. That's bold talk. And it's a lie. Perhaps, the Arizona Senator never received the memo. For, Washington has been in Wall Street's pocket--and the pocket of anyone else with money to spend--for generations. Populist rhetoric isn't going to get the job done. The only person in Washington who cares enough to change the score is Ralph Nader, and the establishment …
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Your PR Spin Quote Of The Day
From an Indoor Tanning Association press release regarding Sarah Palin's installation of a tanning bed in the Alaska Governor's Mansion: “Kudos to Governor Palin for standing up to dermatologists and other members of the sun scare industry who are trying to frighten Americans away from UV light.” - Dan Humiston, President of the Indoor Tanning Association The "sun scare industry"? Now, I go to a tanning salon every …
Take That, MyFaceSpace
[via ValleyWag] …
AIG Ugh
Frankly, if I was the kid in this spot I'd be a little panicked after the parents said they were with AIG. But I guess government bailouts can make you sleep better at night. Reminds me of those "Ask Why" Enron spots. The ad agency did what it was asked to do. It's the client that spun out of control. …
“Pretty Baby” on the New Baby Boom
Need a new vehicle that goes great with your stroller? VW wants to sell you one, and they've hired Brooke Shields to help drive you to a dealer. Adweek's Barbara Lippert, for one, is in favor of the approach. I like Brooke Shields, especially when the picture-perfect Princeton grad plays against her natural earnestness, as she does in this Crispin Porter + Bogusky spot for the newly introduced Volkswagen Routan, a …
Does Barack Really Want My Opinion?
I've written before about the sophisticated marketing techniques the Obama campaign has employed. Today, I got an email suggesting they're looking for more feedback. I got invited to take a survey that says in part, "your feedback will inform the planning and will help us adjust for the next phase." I haven't done the survey yet, but I will. Are they going to change their message in the next 50 days based on what …
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Ogilvy Stays Young At Heart
If advertising is an important member of the culture industry--and I'd argue it is--Ogilvy is betting on the right sort of man to lead it into the future. According to The Wall Street Journal, Englishman, Miles Young, will take the helm of the WPP Group agency on January 1. Young, 53, served as head of Ogilvy's Asia-Pacific business for 13 years. The executive, who dresses and acts more like an Oxford don than an ad …
