New work from Publicis/London and Psyop: …
Designer-Songwriter Makes Would Be Virals
Matt Maxwell, aka, Design Minstrel is writing and performing songs about design. Here's a lyric from the song posted above: When it arrives in cardboard cover I can't wait to discover For a spread to-say I got published in CA While I can't say the performance is riveting, the lyrics are certainly on point for his intended audience. …
Continue Reading about Designer-Songwriter Makes Would Be Virals →
I’m Glad I Deactivated My Facebook Account
Faux News is looking for a more "sophisticated" audience on Facebook, instead of partnering with its sibling socnet, MySpace, according to The New York Times. Facebook is “currently the leading social network” worldwide, said Joel Cheatwood, the senior vice president for development at Fox News. “They also have a user that’s a little older and a little more sophisticated.” MSNBC and MySpace recently worked together …
Continue Reading about I’m Glad I Deactivated My Facebook Account →
Web Productions Become Appealing to More Marketers
Earlier this year I tried to work a product placement deal between Tiki Bar TV and a prominent spirits company. I was pretty excited by the prospects, but sadly it never went anywhere. Today, The Wall Street Journal details successful forays by brands into the land of web-based shows. The Journal points to "edgy niche video sites" like Break.com and College Humor as two that have made production deals with Samsung, …
Continue Reading about Web Productions Become Appealing to More Marketers →
Advertising’s Role In The Mortgage Crisis
Today's New York Times features an article that pulls no punches in suggesting that in recent years, more aggressive advertising prodded consumers to take out risky home equity loans: “Live Richly.” That catchy slogan, dreamed up by the Fallon Worldwide advertising agency, was pitched in 1999 to executives at Citicorp who were looking for a way to lure Americans to financial products like home equity loans. But some …
Continue Reading about Advertising’s Role In The Mortgage Crisis →
Out of Home On Two Wheels
Branded utility is becoming a buzzword, but when the examples are this flawless, I can't help but be impressed. According to Ad Age, Clear Channel Outdoor, which runs several self-service public bicycle rental programs in Europe, has brought the concept to Washington, DC. The initial rollout features a total of 120 bikes at 10 rental sites near downtown Metro stations. Rack locations depend on a number of factors …
Cliff Freeman Is Still Around
A bunch of years ago, Creativity Magazine used to feature the "Cliff Freeman Komedy Korner." They're not as talked about as they used to be, but they're trying to get back in the groove: Tom Christmann, the agency's recently appointed Executive Creative Director and heir-apparent to ueber-creative Cliff Freeman himself, has strengthened his creative team of 20+ with new talent. "We believe at the agency that the term …
Dems Cowboys
My view of Denver is skewed from growing up in Nebraska and the fact that I twice lived there. I see it as a place where Neal Cassady was at home. Not as a cow town, by any stretch. Yet this poster from Colorado designers Idaho Stew has stirred some to suggest the image reinforces an unwanted stereotype. Unbutton your stuffed shirts, is my response to that. Even better, trade them in for shirts with pearl …