I’m Glad I Deactivated My Facebook Account

Faux News is looking for a more “sophisticated” audience on Facebook, instead of partnering with its sibling socnet, MySpace, according to The New York Times.

Facebook is “currently the leading social network” worldwide, said Joel Cheatwood, the senior vice president for development at Fox News. “They also have a user that’s a little older and a little more sophisticated.”

MSNBC and MySpace recently worked together on a contest to send two users to the national political conventions, so it’s not like MySpace is missing out.
Only 10 percent of socnet members regularly receive news through the sites.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.