Archives for May 2008

MyData Goes AllSpace

MySpace said Thursday it will enable users to quickly share profile data with Web sites operated by Yahoo Inc., eBay Inc. and others. “There’s this concept that social networks are walled gardens,” said Amit Kapur, MySpace’s chief operating officer. “We’re taking those walls down.” MySpace will roll out the new feature in the next several […]

Online Display Space Heating Up

Microsoft wasn’t willing to pay a premium for Yahoo, a company that would have helped them compete against Google, but the Redmond software titan still intends to move aggressively into online advertising. BusinessWeek has the story : It may be impossible to catch Google in search advertising. The company dominates the market, taking in 77% […]

Are Digital Accounts Headed For More Consolidation?

This Ad Age article about Subaru caught my eye: Subaru of America is moving its digital account from one of the industry’s hottest specialists, R/GA, to its Interpublic Group of Cos. sibling, Carmichael Lynch, Minneapolis. The business moved without a review and was part of a consolidation. Subaru had no issues with R/GA, a spokesman […]

Fat Tires Are Raised In Cheer As Salmon Return

Before I went into advertising, I worked on Capitol Hill for American Rivers. So, this ad from New Belgium Brewing in Fort Collins appeals to me. It’s the work of Cultivator Advertising & Design in Denver. Here’s more information on the decommissioning of Condit Hydroelectric Project. [via The Denver Egotist]

The Kind of Content Consumers Seek Out And Share

Louis Vuitton and Ogilvy Interactive won a Webby for their “Countless Journeys” site, which is also supported in print and TV. The video above is content from the site. Catherine Deneuve shares her Paris with us, seducing us into thinking we’ll need Louis Vuitton luggage when we arrive at Charles De Gaulle.

Lindsay Lohan Drinks Pepsi, Yo

Coolspotters is a new site that caters to the celebrity and brand obsessed. Pepsi is running ads under an exclusive argreement. Tech Crunch is saying nice things. And the firm’s CEO is blogging. Coolspotters is new. The launch is beta. Features will come and go, parts of the site will change – all of which […]

Free-Range Burritos for PBS Lovers

According to Ad Age, “On the Road Again … Spain,” a new show from PBS starring Gwyneth Paltrow, Mario Batali, New York Times food critic Mark Bittman and Spanish actress/singer Claudia Bassols, will be sponsored by Chipotle Mexican Grill. The deal marks Chipolte’s maiden voyage into TV. Jim Adams, the chain’s exec VP-marketing, said it […]

Send Better Ads Right Over is sponsoring Obama in 30 Seconds, a contest for its members. I’m not sure I totally buy the implied message or ending of this (and I’m an Obama supporter), but I really like this spot: Very, very clever.