Ana Marie Cox--Washington Editor of Time.com, founding editor of Wonkette and the author of the novel Dog Days--is on the loose again. …
Continue Reading about Today In Twitterverse: Finding Work for the Wicked Funny →
By David Burn
Ana Marie Cox--Washington Editor of Time.com, founding editor of Wonkette and the author of the novel Dog Days--is on the loose again. …
Continue Reading about Today In Twitterverse: Finding Work for the Wicked Funny →
By David Burn
Zappos currently stocks more than 3 million shoes, handbags, clothing items and accessories from over 1,100 brands. [via Armano] …
By David Burn
According to The Hollywood Reporter and Ad Age, "Gossip Girl," despite lackluster ratings, is still the flagship program of The CW and a program worth pimping (and I use that word intentionally). "We wanted to create a provocative campaign that stands out from the competition and reminds viewers of some of the 'OMG' moments that have made Gossip Girl one of the most buzzed-about new shows on television," the CW …
By David Burn
Congrats to Bryan Judkins, ACD/Copywriter of Young & Laramore. [via 10ad] …
Continue Reading about Winner of “The Best Copy I’ve Seen In An Ad Today” Contest →
By David Burn
I snapped this pic this morning at my local Starbucks. I need to go back and study it, because now I realize that the smudged chalkboard look and feel is a neat way to say "LOCAL," even though a chain with thousands of stores can hardly claim to be a local institution. At any rate, I'm wondering if this POS really is chalked. Take a look next time you're at Starbucks and I'll do the same. …
By David Burn
Community? Check. Dialogue? Check. Expert advice? Check. Personalization and customization? Check. In a move that combines the power of two well known consumer brands, and benefits from the latest interactive thinking, dove.msn.com, debuts today. The new digital channel is the re-launch of Dove.com, providing what Unilever describes as "a unified worldwide digital presence designed to be a trusted source for …
By David Burn
Louis Hau, Media Reporter for Forbes, explores an undervalued resource in the newspaper business--the proper monetization of which could be a big help to a struggling industry. Here's one of the most perplexing aspects of the newspaper business: Readers love the sports section, but advertisers couldn't care less. As the industry struggles to staunch the bloodletting in advertising revenue, the time has come for a …
Continue Reading about High Hurdles: Selling Ads In The Sports Pages →
By David Burn
Digital advertising veterans P.J. Pereira and Andrew O'Dell caused a stir in the industry earlier this year when they left their senior posts at AKQA. Wednesday, they announced plans to launch a new full-service agency, Pereira & O'Dell. The two say their new San Francisco-based agency will offer clients both digital and traditional services, but won't sell them what they don't need, implying that both traditional …
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