Life Happens Over Coffee

I snapped this pic this morning at my local Starbucks. I need to go back and study it, because now I realize that the smudged chalkboard look and feel is a neat way to say “LOCAL,” even though a chain with thousands of stores can hardly claim to be a local institution. At any rate, I’m wondering if this POS really is chalked. Take a look next time you’re at Starbucks and I’ll do the same.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.