Archives for June 2007

iPhone Mania Crosses Cultures…Or At Least NYC Boroughs

Here’s an interesting unofficial spot for the iPhone: It’s made by a production company called “The Consultants.” It’s certainly more representative of real life in New York City than the other “diversity” oriented ads I’ve seen. According to, this ad was the result of a Craigslist casting call. The casting call asked for “people […]

Caribou’s Coffee Consciousness

I just spent a few days in Minnesota, which allowed me to get my morning espresso fix at Minneapolis-based Caribou Coffee. While in their Northwoods cabin-like retail environment, I noticed some interesting table tents that describe Caribou’s commitment to sourcing coffees produced in environmentally and socially responsible ways through best-practices farm management. Turns out Caribou […]

Pants-less Judge Is A Good Reason For All That Legalese

I’m sure by now you’ve heard about Roy Pearson, the numbnuts judge in DC who’s suing his dry cleaners for $54 million because they misplaced his pants. Why does he think he’s entitled to all that cash from the Chungs, who own the dry cleaners? Here’s a trial excerpt, as he’s being questioned by Judge […]

Stale Category Gets Action-Packed Injection

According to a spokesperson from Springer & Jacoby International in Amsterdam, the shop has positioned themselves as “a sparring partner to clients, helping and challenging them to overcome their own brand’s conventions. In this vein, the agency worked up a rebranding campaign for Atradius – one of the world’s leading credit insurers. The new campaign […]

The Fit Is Go

Thanks to the constant clicking through from one page to another on this very intertubes, some savvy marketers are introducing condensed versions of programming and advertising that lets viewers get their fix without taxing their diminished attention spans. According to The New York Times, Honda is teaming up with Sony Pictures Television to help launch […]

I Think I’m Turning Japanese, I Really Think So

The Wall Street Journal shines its light on the Japanese ad market, showing just how closely held it is by the Japanese themselves. Recognizing this fact has led some international players like TBWA to invent new structures that work within Japanese business culture, instead of the lame (if not imperialist) “If it works in the […]

Interesting Factoid

A study by the Global Entrepreneurship Monitor showed that the United States was unusual among developed countries in having a higher business start-up rate among its 18- to 24-year-olds than its 35- to 44-year-olds. [via The New York Times]

A Banner Ad For A Copywriting Job?

Can’t say I can recall seeing a banner ad like this before. Partners+Simons in Boston is looking for a copywriter. And on some parts of, they’ve got a banner ad on the site just to advertise the one job opening. Wow. Back in 2002, they’d have had a million folks applying right away. What’s […]