Done a while back and it still cracks me up. See all of them here. …
Continue Reading about I’m Still Voting For Chris Christmas Rodriguez This Year →
Done a while back and it still cracks me up. See all of them here. …
Continue Reading about I’m Still Voting For Chris Christmas Rodriguez This Year →
By David Burn
Global Cool reports on Ikea's attempt to strengthen its corporate culture while improving quality of life for its workers and their communities. IKEA staff will have no excuse for piling on the pounds over Christmas, as the Swedish homeware giant has bought each of its 9,000 UK employees a folding bike for Christmas. The Polish built Raleigh bikes, that retail at £139, are being dished out to encourage staff to leave …
By David Burn
Brandweek looks at the anti-smoking forces move into the social media space. The American Legacy Foundation's national smoking prevention campaign aimed at youth tackles social networking Web sites with the latest phase of the "Infect truth" campaign. Starting this week, materials like truth wallpaper, branded bumper stickers and even ads that can be affixed onto the backs of cockroaches (fake ones, of course) are …
Continue Reading about Taking Truth Where The Teens (Supposedly) Are →
By David Burn
WSJ reports on a media company's investment in the product it covers. ESPN acquired national TV rights to the Arena Football League on Tuesday and also will have a minority stake in the 19-team indoor league. The network will have a regular Monday night slot in which it will televise 14 games from March through June. The ArenaBowl title game in New Orleans will be July 29 on ABC, which also will show two regional …
Continue Reading about Football In Springtime. On ESPN. Isn’t Synergy Great? →
By David Burn
Market Watch picks up on a possible rough spot for Google as they seek to push beyond online ad revenue (their bread and butter). Google Inc.'s nascent radio advertisement business, known as Google Audio, has run into an unexpected snag: it seems Google doesn't have access to enough radio airtime for would-be advertisers to thoroughly test out the initiative, an analyst said Monday. Several news reports Monday …
1) Don't call someone a "cunt." 2) If you call someone a "cunt," make sure that woman's husband is not nearby. 3) If you call someone a "cunt" and their husband is nearby, act very apologetic and remorseful, and do something to rectify the situation. 4) If you call someone a "cunt" and their husband is nearby, and you don't act very apologetic and remorseful, and you don't do something to rectify the situation, make …
Continue Reading about A Quick Lesson In Customer Service Courtesy Of Home Depot →
By David Burn
Lockhart Steele, Gawker Media's Managing Editor, is posting on ValleyWag. In one post on Nicholas Butterworth, Steele addresses the cultural differences between Silicon Alley and Silicon Valley. Internet industry life in New York City is different than in the Valley. People here don't listen to podcasts not produced by NPR, and they don't read Scoble. (If they do either, they aren't admitting it.) And the sine qua …
Continue Reading about Geeky New Yorkers Prefer Media Establishment →
By David Burn
Wall Street Journal reports that Wal-Mart allows not only unions at its stores in China, but Communist Party cells, as well. Wal-Mart Stores Inc., the world's biggest retailer, said employees have established a branch of the Communist Party at its headquarters in China. The party branch was set up in the southern city of Shenzhen, where Wal-Mart runs its fast-expanding China business, Jonathan Dong, the company's …
By David Burn
Coca-Cola has developed a holiday greeting campaign on YouTube. At YouTube and The Coca-Cola Company, happiness is our daily mission. That's why we've created the Holiday Wishcast. No matter what you celebrate, holidays are about sharing happiness with friends and family. [via Adverblog] …
Continue Reading about Send Someone A Coke-Sponsored Holiday Video →
Between the original "Postioning" authors Ries & Trout, it's easy to deduce who the smart one is based on their solo writings. Ries waxes moronic in Ad Age, but in a great column on Forbes.com, Jack Trout looks at the big issues facing America's largest retailer. I've written in the past that once a brand has established itself in the value or price category, it is almost impossible to go up market and attract a …
Continue Reading about Jack Trout Gets It Right About Wal-Mart →
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