Sun Times advertising columnist, Lewis Lazare, tends to see the industry he’s charged with covering on a daily basis, as one full of posers and hacks. Therefore, it should come as no surprise that Lazare finds Steve Karmen’s new book a good read. In his colum today, Lazare writes, “Karmen had us in his grip […]
Archives for March 2005
Adweek reports that entertainment marketing firm Madison Road, which was sued last week by Mark Burnett Productions for allegedly misrepresenting its relationship with Burnett to clients, has countersued Burnett for $40 million for defamation and trade libel. The suit, filed in Superior Court in Santa Monica, Calif., charges that after Burnett’s success with placements in […]
from New York Times: A resolution asking the National Collegiate Athletic Association to end alcohol advertising on radio and television broadcasts during college athletic events will be introduced today in the House of Representatives. Representative Tom Osborne, Republican of Nebraska, the former football coach at the University of Nebraska, is the author of the resolution. […]
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A shameless plug-ola for my new column on Talent Zoo called “Boeing and Banging.” Enjoy.
CNN reports that The Wm. Wrigley Jr. Company is bringing back their iconic Doublemint twins. The move is the company’s biggest investment in its Spearmint and Doublemint brands since they were introduced in 1893 and 1914, respectively. Wrigley’s longtime agency, BBDO Chicago, has penned a new jingle to support the campaign. We’re Back Jingle We’re […]
Ad Age has an article today on BBDO’s resignation of the Stainmaster carpet account. Here’s a telling quote from BBDO COO Jeff Mordos: “It has become clear that current management is seeking a level of service that is more consistent with its own economic realities. As such, we have determined it is no longer a […]
Forbes is running a feature on the top corporate hate sites. “To honor these quixotic champions, we spent hours trawling the Web looking for the very best corporate hate sites.” I must say, this seems an odd thing to do for a magazine which regularly covers these very corporations in a positive light. At any […]
from New York Times: The trade organization for the liquor industry is for the first time offering the public a look behind the scenes at how it handles complaints about advertising, like the one for a vodka that declared, “Remember: Tonight is only a success if it ends with breakfast.” Three Olives Cherry Vodka giving […]
from New York Post: Reality TV kingpin, Mark Burnett, claims a Hollywood product placement firm lied to him and the makers of Crest toothpaste, Levi’s and Mars candy bars to get their products onto “The Apprentice”