Gas prices are out of hand and there's no ceiling in sight. We'll be looking at $4.00/gallon and up before GWB and his oil men buddies depart Washington next January. The Washington Post has more... "On April Fool's Day, the biggest joke of all is being played on American families by Big Oil," said Rep. Edward Markey, D-Mass., as his committee began hearing from the oil company executives. "These companies are …
Woody Violated By Dov Charney
According to The Wall Street Journal, Woody Allen filed a lawsuit Monday seeking more than $10 million from clothier American Apparel Inc. over unauthorized billboard and online advertisements featuring the actor and director dressed as a rabbi. image courtesy of Curbed The lawsuit, filed in U.S. District Court in Manhattan, alleges the Los Angeles clothing maker and retailer, without his permission, put up …
Going Mobile
According to two articles on the front page of AdAge.com, there are signs that mobile ad technology is finally catching up to its amazing promise. The primary example they're working from: Last month, mobile social network Loopt announced one of the first major location-based marketing experiments, with CBS. The plan aims to use the mobile phone's inherent ability to locate a prospective customer without invading a …
Goodby Celebrates 25 Very Long Years In Advertising
This is funny. And it reminded me of this John Belushi clip: …
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Brutal
Print-ad revenue at U.S. newspapers last year suffered its biggest decline since at least 1950, the Newspaper Association of America reported. Print-ad revenue plummeted 9.4% to $42 billion in 2007. Classified ads, which account for a third of the total, were hit especially hard, down almost 17%. The NAA's estimate showed that while newspapers' online-ad revenue is growing, the extra ad dollars coming from the …
Dubious Claim Du Jour
Eat more food to become skinny. Or, shop Wal-Mart and save your family $2500 annually. It's a claim the Arkansas-based retailer has been making in its ads. According to The New York Times the claim dates to 2005, when Wal-Mart, under mounting criticism from unions and elected leaders over its business practices, commissioned a study of its economic impact on Americans. An outside firm, paid by Wal-Mart, found that …
It's The Economist, Stupid
In a market dominated by women’s lifestyle titles, The Economist, with a circulation of 720,882 and 24% ad revenue growth in 2007, has the No.1 spot on AdweekMedia’s annual “Hot List.” The Economist earns dual honors this year as publisher Paul Rossi and editor John Micklethwait take home the “Executive Team of the Year” award. New York magazine earns the accolade “Design Team of the Year". People.com is the …
Google Goes Dark
Google, a company which vows to do no evil, tonight "went dark" to support World Wildlife Fund's "Earth Hour." …
