I recently purchased a portable Bluetooth speaker from House of Marley. It sounds incredible. In fact, it sounds so good that I'm now considering their turntable. Let's examine the product's video marketing: https://youtu.be/QUvoUGdLyHs https://youtu.be/EKK5_KZij20 https://youtu.be/h-eVfn8HZWE What do you think? Are you ready to buy? I am. Bob Marley's son, Rohan Marley, told Forbes, "The Marley …
Will Ad People Ever Focus On The Right Things?
Karoshi is the Japanese word for "death by overwork." Sadly, the term has currency today, inside and outside of the ad world. On Christmas Day in 2015, 24-year-old Matsuri Takahashi jumped to her death from her Dentsu-supplied dorm in Tokyo. In September last year, a labor standards office in Tokyo determined she had worked 105 hours of overtime over a one-month period before showing symptoms of depression. …
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InklPay’s WordPress PlugIn Opens The Door To A New Day
Unlike larger and more mainstream online publications, AdPulp has the ability to reject online advertising in its current state. Like thousands of other independent publishers across the globe, we pay no rent for an office, no salaries, and no dividends. Having said that, removing advertising from this website is much more than a financial move. This is a site made by and for advertising professionals. Therefore, we …
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This Scratch Ticket Is Minnesota-Made For You
Have you noticed how lottery advertising is a category dominated by quirky, fun, and creative advertising? When it comes to the Minnesota Lottery, we've been conditioned to expect great things—given the strength of the creative community in Minneapolis. Let's take a look at the latest from the Land of Lakes: https://youtu.be/xv6B3FAhwxg https://youtu.be/j4ZE58RvVOI https://youtu.be/BvBeJlcJD_o This …
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It’s A Free Country (Provided You’re Not Confined To A Cubicle)
Holding companies are the bane of the creative agency's existence. Sell to a holding company and become like the bean counters themselves—that's the not totally undeserved rap. Thankfully, there is another way. Your agency can remain independent, like Butler Shine Stern & Partners in Sausalito. Then you can choose to do whatever the hell you want. BSSP Celebrates 4th of July from BSSP on Vimeo. Hat's off to …
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A Child’s Pain Is The City’s Pain Is The Nation’s Pain
The kids who rely on Youth Ambassadors in Kansas City are in the line of fire today. In other words, the kids are not currently living a storybook childhood. Perhaps, that's why these animated tales from VML contain such awesome power. The agency is presenting some of the harshest truths about our culture in a way that makes the content accessible and incredibly compelling. Is there any doubt that poverty …
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Juan & Juan Wax On About Wine
Seattle agency, Copacino+Fujikado, has created a light-hearted content series for Columbia Crest that aims to demystify wine. The series features Juan Munoz-Oca, head winemaker, and Juan Uribe, estate vineyard manager. https://youtu.be/J8va6GlaY9I https://youtu.be/EvL5rIyS6yg I like the down-to-Earth approach here. Wine is an agricultural product. There's nothing for anyone to get snooty about. Plus, …
O, Say Can You Swim?
Swimming is one of the best exercises known to man and an essential survival skill. It's also a lot of fun. Appearing online, on social media and in swim clubs across the country, these posters are part of the USA Swimming's "Swim Today" campaign from Colle McVoy in Minneapolis. As competition for kids’ time continues to increase, the campaign highlights what makes swimming different and encourages …
