Adpulp

Advertising News and Know-How

Advertising News and Know-How

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See Georgia’s Right-Wing Gubernatorial Wannabes Clamor for the Racist Vote

Now that Donald Trump has successfully eliminated decency and honor from the public arena, plenty of political observers are asking, "Where do we go from here?" You might think that there is nowhere to go but up, but you'd be wrong, for many of the nation's political players have descended into madness. Mother Jones reports that the Republican candidates seeking the governor's office in Georgia, are taking the …

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The Wider the Pay Gap, The Less Respect the Men In Charge Have

Women in advertising are fighting for fairness. Did you know that 70% of young female creatives say they have never worked with a female creative director or executive creative director? With so few mentors within the business, young female creatives don’t receive the right skills, advice or tools to help them succeed. Nicola Kemp, the trends editor at Campaign is advocating for unmasking the ugly truths …

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Are You Ready To Use Self-Deprecating Humor To Your Political Advantage?

Gerald Daugherty* is a Travis County, Texas Commissioner. He represents the people of the 3rd precinct, where my wife and I reside. Austin, the state's capital city, is located in Travis County. Thanks to an award-winning idea from Austin firm, KC Strategies, Daugherty was re-elected in 2016 and his campaign commercial was viewed by constituents and advertising observers from around the …

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BBC Creative Weaves A World Cup Tapestry for All Time

Tapestries have been used by royal courts for thousands of years to depict important events in the lives of the citizenry. Today, the tapestries are mostly museum pieces, but a creative team in England discovered a new and improved use for the textile storyboard. BBC Creative, the broadcaster’s in-house agency, painstakingly created a film that included over 600 unique embroidered frames: a feat never before …

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Migrating to Client-Side Opportunities: A Rich Topic To Mine

Communication Arts is "The Bible" for the creative side of the business. To be featured in the advertising or design annual, or to appear in a feature article in one of the quarterly editions, is a form of acceptance into the club. To have an Adpulp article land on CA's digital front page this week is not quite the same level of recognition, but it's handsome recognition and I am grateful. CA also used their …

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Hunters Hunt; Meanwhile, Gun Lobbyists Squawk Their Brittle Beaks

YETI is an Austin-based outdoor gear company that makes high-end coolers, which are primarily used for hunting and fishing. Recently, the company took aim at its own outdated discounting programs, only to receive incoming fire from The NRA and its members. According to the Austin American-Stateman, YETI notified the NRA Foundation, as well as a number of other organizations, that they were eliminating a group of …

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