Is this the perfect ad for an airline that offers a Myrtle Vegas to Atlantic City nonstop, or what? [via Make The Logo Bigger] …
Trouble
According to Information Week , a highly influential money man says don't put your money in marketing. Venture capitalist Steve Jurvetson doesn't see any reason for startups to budget funds for marketing anymore. Indeed, Jurvetson, a partner with the legendary Silicon Valley venture firm Draper Fisher Jurvetson, has one question for companies that do. Why? Instead, Jurvetson tells businesses to go for "zero cost" …
A New Flavor Of Advertising
Over at BusinessWeek, Jon Fine examines the impact of FlavorPill. Flavorpill was once a list of cultural events that co-founders Sascha Lewis and Mark Mangan sent out to a few pals in New York. It's now an e-mail that goes out to a few hundred thousand subscribers in four U.S. cities and London. It owns five other Web properties, including music site Earplug and art site Artkrush. What DailyCandy is to fashion, …
Wal-Mart Running For Office
According to the New York Times, Bentonville, Arkansas-based retail behemoth, Wal-Mart, is taking its "we're good for America" spin to the airwaves. Wal-Mart, under attack now from unions and prominent Democrats, yesterday introduced a marketing campaign that closely resembles the television advertisements used by political candidates. In a local experiment (spots are running in Omaha and Tucson) that is eventually …
Candy Maker Dips Into Art History
To support the launch of M&M's Dark Chocolate Candies, the brand introduced its new ad campaign at New York City's famous Guggenheim Museum, with a print ad that interjects the "fun" of M&M's into an admittedly dark masterpiece, Edvard Munch's 'The Scream.' The ad features "Red," the iconic M&M's character, unexpectedly playing hopscotch in the background of the celebrated work of art -- bringing a bit of levity and …
First Person Backlash
Netanel Jacobsson, 38, a former reggae singer and AOL business development executive who now owns a strategic media consulting and business developement agency, is done with A-list bloggers (with two notable exceptions). Most of the so called A–list bloggers have very little to say besides reporting their latest parties, or their other fellow A-list bloggers latest links and posts. Very, very seldom you find any …
The Lubars’ Touch
BBDO, New York and Atlanta, created a new commercial for Cingular wireless that's funny and spot on. Even The Bullshit Observer loves it. "Good casting. Good writing. Sells the product. Makes me laugh." …
Engineers Take It To The Bank In Mountain View
Would you rather build something or help sell something? If you work at Google, apparently you want to be in the former category. According to Valley Wag: Engineers are the real winners. No one's sure just how much richer the geeks are than the ad-sales wonks and other early Googlers, but there's definitely a class divide -- not that anyone acts like it at the office. Let's pretend the above scenario is true. It's a …
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