How would you feel if you were running for Senate in Texas and one of the state's top film directors stepped up and made you an awesome commercial? You'd be stoked beyond belief, am I right? Before you answer that, let's have a closer look at the commercial from Richard Linklater, director of Slacker, Dazed & Confused, School of Rock, Everybody Wants Some!!, Bad News Bears, Before Sunset and many …
America Is Ugly. Americans Who Vote Are Beautiful.
Alamo Drafthouse invited writers, actors and filmmakers from all over the United States to collaborate on the most outrageous, entertaining and non-partisan under-30-second PSAs imaginable, all with one goal: Urging American citizens to vote. The winning PSA in the Filmmaking Frenzy for America contest will now screen nationally at Alamo Drafthouse Cinemas and online until election day, November 6, 2018. The …
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Putnam Partners Gives Gillum for Governor (and Others Dems) A Fighting Chance
In the political arena, there's a Washington, DC firm that understands brand storytelling. Thankfully, more and more candidates are turning to Putnam Partners for strategic guidance and video production. The firm has helped elect 10 U.S. senators, 10 U.S. governors and 46 members of the U.S. House of Representatives. The former Mayor of Tallahassee, Andrew Gillum, who is now running for Governor of Florida …
When You’re Born To Roll, You Roll Up In A Ford
Ford has been around the block a few times. Can the auto brand successfully reinvent itself as a car for smart urban women? Director Sheldon Candis of A Common Thread features three powerful women in Ford’s “Born to Roll” campaign from agencies Global Team Blue and UniWorld Group. The spot features artist Georgie Nakima, firefighter Nikkoel Gilmore and doctor Kirstie …
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Hannibal Buress Goes “Back To The Future” for Turo
Renting a car from a rental car company is so last century. In the sharing economy, you dream up your temporary ride to complement your outfit for the night. https://youtu.be/_v2kzjkEO7A Comedian Hannibal Buress and director Kris Merc set out to make a weird, charming, and surprising piece of content for car sharing marketplace, Turo. Turo CMO, Andrew Mok, says, "The beauty of this collaboration is that …
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Ride The Bus To New Places
"You Don’t Have to Go Far to Go Far." That's a great line for Greyhound, care of Sausalito's finest. https://youtu.be/veK36ijvITI Partnering with creative agency, BSSP, the new work showcases snippets of America’s beautiful, vibrant scenery and just some of the fun to be had in your own backyard, not just for those looking to vacation, but those who travel to discover. The campaign is aimed at Millennials. …
A Ride So Full of Features, It Takes Harry Mack To Break Them All Down
Mitsubishi’s latest campaign for the all-new 2018 Mitsubishi Eclipse Cross relies on the element of surprise. You never know what you're getting yourself into when you go for a test drive, do you? https://youtu.be/jmIvhCoWcwM The work is a continuation of the Eclipse Cross launch campaign, and ties into Mitsubishi’s historical association with music. Client: Mitsubishi Motors North America Francine …
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Tacoma Time Is Play Time for Big Kids
The Toyota Tacoma is built for the endless weekend. In other words, the Japanese manufacturer has decided this truck is playful. This positioning decision opened the door for the agency, Saatchi & Saatchi in this case, to have fun. The new adventure campaign features adventure seeking personalities like legendary off-road racer Ivan Stewart and Motorcross racer and stuntman Andy Bell in scenarios that showcase …
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