Renting a car from a rental car company is so last century. In the sharing economy, you dream up your temporary ride to complement your outfit for the night.
Comedian Hannibal Buress and director Kris Merc set out to make a weird, charming, and surprising piece of content for car sharing marketplace, Turo.
Turo CMO, Andrew Mok, says, “The beauty of this collaboration is that Hannibal is a genuine Turo enthusiast. We kicked off our relationship when he organically mentioned the buttery Tesla he booked on Turo during his podcast.”
Buress brought on Merc along with writer Haji Outlaw to develop the concept, giving viewers a glimpse into a big night out for the star and how Turo makes the journey possible.
The creative team also whipped up a music video for Turo. It’s pretty cool.
Credits:
TALENT:
Hannibal Buress
Tony Trimm
Byron Bowers
CLIENT: TURO
Content Marketing Specialist & Copywriter: Kamala Puligandala
Chief Marketing Officer: Andrew Mok
Director of Strategic Partnership: Justin Esch
Sr. Visual Design Manager & Art Director: Eicka Ames
CREW:
Executive Producer: Avtar Khalsa
Executive Producer: Andrew Nisinson
Director: Kristian Mercado
Producer: Dustin Highbridge
Production Manager: Deryck Highbridge
Production Coordinator: Ivette Anthony
1st AD: Jesse Hays
CAMERA DEPARTMENT
DP: Matthew Chavez
1st AC: Elizabeth Hodgeman
2nd AC: Edgar Gonzales
DIT: Michael Reuter
ELECTRIC DEPARTMENT
Gaffer: Brian Redmann
BB Electric: Adam Flores
Electric: Dean Peluso
Electric: Fritz Marx
Electric Driver: Daniel Carrillo
GRIP DEPARTMENT
Key Grip: Jimmy Viera
ART DEPARTMENT G&E
Production Designer: Miles Mullin
Art Director: Jena Serbu
Lead Man: Scott Schefier
On Set Dresser: Hannah Olsen
SOUND/VTR Vehicles
Sound: Moore Huffman
VTR: Jarrod Butler
VANITIES
Hair/Makeup: Golden
Wardrobe Stylist: Shelley Caudill
LOCATIONS
Loc Manager: Travis Beck
PRODUCTION ASSISTANTS
Production Assistant Office: Ashley Lynch
Production Assistant: Sam Schneider
Production Assistant: Richard Monteiro
Production Assistant: Chris Sinclair
Production Assistant: David Tanner
Production Assistant: Fabian Larrera
EQUIPMENT VENDOR:
Camera: Tim Hanaseth
Music Video VFX
VFX Artists: Rafatoon, German Camilo Leal
3D VFX: Fustic Studio
3D Artists: Trung Bao, Hai Doan, Nam Le
EDITORIAL: EDITBAR / Nice Shoes
Editor – Michael Reuter
Assistant – Danny Weeks
Producers – Maggie Flatley and Phoebe Cole Dubay (Editbar), Jason Farber (Nice Shoes)
COLOR GRADING: NICE SHOES
Colorist: Phil Choe
Producer: Liz Mitchell