Disruption is an opening. It's also a closure. This was true for many people and many creative companies this year, as success stories ran parallel to the stories of business failure and industry-wide pessimism. Here on Adpulp.com, we put in much time and effort and saw positive results. We introduced the Emerging Voices series to help find, pay, and elevate new writers on the Marcom beat. We published four …
Farmdrop Is Celebrating England’s Hard-Working Farmers
This is a call to action: Enter Food Euphoria. The call comes from Farmdrop, an online grocer in England that delivers fresh organic produce and "everyday groceries" using electric delivery vehicles. During the COVID-19 pandemic, Farmdrop sales have skyrocketed. Consequently, the company has been able to help keep smaller farms and producers up and running after demand collapsed from the restaurant trade during …
Continue Reading about Farmdrop Is Celebrating England’s Hard-Working Farmers →
The United States of Disarray
Winners and losers—America and its economy are full of them. Small businesses are the backbone of the U.S. economy, employing nearly half of the private sector workforce. But many small businesses are struggling to stay afloat. According to the World Economic Forum, geography makes a great deal of difference in the proportion of U.S. small businesses that have flipped their open sign. In the U.S. as a whole, data …
Remote Workers Are Holdin’ It Together, In Advertising and Elsewhere
When was the last time that you spent time with your closest colleagues in person? For many of us, the answer is last March. For me personally, I work most closely with two people in Omaha, a.k.a. "Joemaha." I have not seen either of them in person in three or four years, which is a stretch too long. At the same time, we've worked remotely as a team since the aughts, so we got this. Due to the disruption …
Continue Reading about Remote Workers Are Holdin’ It Together, In Advertising and Elsewhere →
Holiday Joy, Come On Down…
Our neighbors down the street here in Austin already have their holiday lights blazing in full glory each evening. They are violating the "Not before Thanksgiving" rule, but there are worse violations. People all over the nation are also preparing for the holidays inside their homes. According to Shutterfly's latest commercial, many are preparing to share their COVID-induced crafting with friends and …
Football Is Back (To the Delight and Disgust of Millions of Americans)
"Football is a microcosm of America." LaDainian Tomlinson said so, and he's right. This ultra-American game is violent by design. One team acquires the territory of another. Like the land on which the game is played, football's territory is highly contested, and this constant striving and insecurity is a mirror into the American soul. So no, it's not just a game. Pride and identity are all tightly wrapped up in …
Continue Reading about Football Is Back (To the Delight and Disgust of Millions of Americans) →
The Good News Is Lincoln Tech’s Graduates Fix Things
Americans (with technical training) fix things. Which is good, because Americans with no good sense break things. Let's take a look at this new 60-second commercial from one of the nation’s leading specialized technical training educators. https://youtu.be/mj1ZCCGg4p0 The spot, created by the New York advertising agency DeVito/Verdi, assures viewers that once again it will be America’s skilled workers who …
Continue Reading about The Good News Is Lincoln Tech’s Graduates Fix Things →
Washington Wine In Crushable Cans, Plus Peanuts In A Paper Bag
Are you hungry for some ad snacks? You've come to the right place. Animation Is Having A Moment Earlier this summer, Chateau Ste. Michelle (Washington’s founding winery) introduced a new bottled offering – its first foray into canned beverages. Four new wines in smaller serve aluminum bottles are now available across Washington, Oregon, New York, New Jersey, and …
Continue Reading about Washington Wine In Crushable Cans, Plus Peanuts In A Paper Bag →